Interview of a Digital Marketing Expert

Interview of a Digital Marketing Expert 

today we can discover on our ecommerce blog, the interview of a digital marketing expert , Olivier from Gentlemen Marketing.

There are about 2000 visitors per day average, he ranks first on the list to blog about "China" in French , and in the Top 10 on the list of best blogs about "marketing" in France and start to be popular among Marketer in China with marketingtochina.com  .Marketingtochina.com : my English site today attracts 500 visitors per day, and allows our content to readers in the same style , but more for people who are interesting in the China market and marketing solutions .Yingxiao - daren.com : it is our new "baby" , our Chinese website aims to provide information on marketing to the Chinese people and help them market their products in the WestYou recently started an organization providing digital services , like SEO on Baidu what are the main differences between Baidu and Google in terms of SEO?Yes, I founded an agency, based on the knowledge of the Chinese Internet and how it can help foreign companies to grow ... And we provide services such as SEO and SEM for Baidu, e- reputation management community , PR ...

Digital Marketing in China

 

Difference between Google and Baidu is just huge ... It's not the same calculation and thinking ...Here are some differences between SEO Baidu and Google:

• Baidu recognizes Chinese sites
• Your site must be hosted in China , otherwise you will face an unstable classification
• Baidu censors many keywords and works closely with the Chinese government , so some words that you should avoid , as well as pornographic
• Baidu has its own sites such as Baidu Zhidao (Q & A) , Baidu Tieba (forum) , Baidu Baike (like Wikipedia) and always puts first in the rankings, so it is important to be present on these sites
• The content will be different : Baidu like repeating keywords
• Baidu love big sites with many pages , but a flat structure. Google , if a small site has original content, it can also be ranked high enough , not Baidu

Could you give us some examples of French companies working with china that you helped with their seo?

I will give you 2 examples:

Aiguemarine travelnews.aiguemarine-paris.com. We get Top rank on Baidu with the keywords France luxury travel, Italy luxury travel or Europe Luxury Travel. With this Top position, our customer can always get qualified quotations per week. Nowadays, the main turnover of this travelling agency comes from Internet,  and it is more profitable because the agency deals directly with the customer and avoid the Chinese partners cost, which can accounts for about 50% of the total travel fees.

The second One is CMF, a company designing and manufacturing rolling machines and automated welding equipment. We get Good positions on google.com.hk and Baidu and get 10 quotations per month from Chinese professional buyers. Most of the Chinese Buyers in industrial field are not experts and ask quotations to many suppliers founded online.

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