Grocery shopping in Asia

Grocery shopping in Asia

Grocery shopping might not be a priority for many rail commuters - at least not before seeing a virtual supermarket in a Peapod station. Peapod, which has long been at the forefront of online grocery sales, pushed its virtual offerings in the real world, and its strategy calls to people who otherwise would not have thought of the digital store. 

The company has over 100 online stores in railway stations throughout its markets in Boston, Connecticut, New York, New Jersey, Philadelphia, Washington, DC, and Chicago.

Campaign virtual store Peapod motivates consumers "to download the mobile application, which allows them to start shopping on the go while they are out and about in their communities - at a train station, travel to go at work, at the local leisure center for football games their children, [or] a coffeeshop, "Bradley Porter, director of marketing for Peapod, Explain the E-Commerce Times.

Asian online purchases

 

The program uses virtual storage billboards that are stocked with products QR-code that can be scanned with mobile devices and purchased locally. While people wait for trains, they can do their grocery right on the platform. "The campaign was designed to encourage people to download the mobile application Peapod, what they can do by scanning the QR code on the virtual shop signs and shop while they are moving through their mobile devices, "said Porter. "Commuters [are] able to launch the mobile application Peapod, sweep some staples until their train and complete their courses and schedule delivery or pick up during their commute to work. [It is] easy and practice. " Virtual billboard concept Peapod also made its way onto the stations and a variety of other real-world locations. "Now, with virtual stores displayed in the play centers on a digital billboard that wanders on the sleeves of coffee and on billboards rights, Peapod is the" stop anywhere, n 'anytime' message directly to consumers where they live and play, "said Porter.

Brave New World Food Peapod strategy is at the forefront of the digital revolution in food marketing, sales and purchases, and many other companies build similar models. "For the food industry, mobile technology has recently been extremely innovative, and more is to come," said Brian Todd, president and CEO of the Food Institute.

 Interviews about Ecommerce in Asia

"The food manufacturers and retailers are working more and more to promote products and increase awareness of their products," 

 "Smartphones are used to analyze the products in stores to find product information, even showing which areas of the food was grown in." With the digitization of food marketing and sales is the growth of data on consumers making purchases.

"Using Big Data card store loyalty is extremely innovative,"

"Knowing what customers have purchased and other data to help them in their purchases made this very exciting area and we will probably see more innovations in the future. " Ideally, many of these technologies will save time and people make purchasing more efficient grocery process. This efficiency also extends to food manufacturers and traders. 

In China, ecommerce is booming +60% of growth in the food delivery, explain Mrs Bianca the manager of Epermarket.com

"Much of the technology is to save time, so that consumers can access the right information on their smartphones in the store, or in some cases, [they can be called] to pick up an item they buy regularly when buying, "

" Ultimately, it can make the order and inventory levels of retailers easier to manage. "

Nutritional and other data relating to food is also valuable in the era of the digital store, and companies like Gladson play a role in the collection, management and dissemination of these data to retailers and consumers. 

"Buyers are becoming more sophisticated and demanding in the choice of products," Steve Cole, director of marketing Gladson, told the E-Commerce Times.

 "They are increasingly looking for more detailed information from manufacturers and retailers information," he said. "For example, some consumers are looking for products that are environmentally friendly and are gluten-free and are completely natural. We work closely with industry to ensure that we capture and deliver the information consumers want. "

more info here

Safety/quality Food 

The best organic food Many traditional grocery stores brick and mortar provide order and delivery online, and companies help these retailers by providing platforms e-commerce, the production of digital circular, facilitating special orders and manage marketing line.

"People have learned to trust in the online environment, and they seek to do their normal business day to day online" 

"People want to be able to get themselves organized and get their shopping done quickly, and they want to do in their environment with their own equipment."

 The platform allows e-commerce grocery  provide customized to their customers, which can create shopping lists experience, browse sale items, access recipes, manage their reward points, and order groceries.

The company is also working with retailers to develop and manage personal customers who choose items for commands that can then be picked up at the store or delivered to customers. These buyers, in fact, have become an essential part of the online offer many grocery stores - to the digital store can be more personal than it ever was

source http://www.ecommercetimes.com/

Where can you buy organic Food online in China

Where can you buy organic Food online in China

I receive many questions from visitors on the availability of organic food in China. The answer is complicated and it all boils down to what the ultimate philosophy of the visitor is on the food "organic" and their confidence level.

The milk 

New food scandals seem to be a weekly event - the most famous of them was contaminated with melamine and infant formula milk.

Global sales of farm chemicals

 hit $45 billion in 2009 and are expected to reach $52 billion in 2014, according to the Freedonia Group, an international business research firm.

China has become one of the biggest players - as both producer and consumer. In 2009, it made more than 2 million tons of farm chemicals, exporting 800,000 tons.

 Organic (synthetic) pesticides have been widely used worldwide since the 1940s and still take the major market share. Low-toxicity - and expensive - biological pesticides account for 1 percent of sales in China.

Epermarket : The key difference between organic and inorganic foods is that organic farming does not use synthetics to produce the finished product while inorganic farming does. Examples of synthetics are chemical fertilizers and pesticides. However, this does not mean that organic farming does not use pesticides or fertilizers at all. Organic farming uses natural fertilizers and pesticides instead.

http://www.epermarket.com/product/promotion/organic-food-shanghai.aspx

Wal-Mart cheats Chinese Consumers 

But recently, Wal-Mart stores in Chongqing have been temporarily closed for the sale of meat ordinary pork as organic. The bottom line is, you can find plenty of food in China, which claims to be organic, but it can not ultimately be what you (or someone) would consider organic.

It seems incredible that farmers would shun the vegetables they send to the cities. But that is the case in Xundian where 100 hectares of greenhouses provide vegetables for Kunming, about 50 kilometers away. Farmers next door will not eat them due to health concerns. china daily

 "Chemicals and fertilizers are widely used. We have to use them to grow bigger and more beautiful vegetables to meet market demand," local farmer He Chengliang said. "But we only eat those grown in our courtyard without the use of chemicals. The variety may be limited but they are safe and healthy."

Tips for success in Ecommerce Market

Tips for success in Ecommerce Market 

Kindly find Tips for ecommerce in China, via this website

Become an expert in his niche

 In China, as elsewhere, there are niches ... it makes sense to start by becoming expert in his niche before expanding elsewhere explains Jeremy Rigaud, founder Weishu, a site that offers to sell to Chinese stamps with applicators. If the European and American markets are mature in the use of buffer, China's late, and few companies offer to sell such products on the market. So if a city wants to buy Chinese stamps, will begin his research on the Internet and find the few sites that offer to sell such products. Weishu chose to launch this niche and placing on the future development of this new market. To become an expert you must publish articles with high added value and offer multimedia quality.

Discount 

 If Chinese consumers will consume on the Internet is to have discounts. The vast majority of the population remains very sensitive to good business, and sites that work best usually offer quality products with bargain prices. It is on this principle that the site is dirty glamor-based to appeal to Chinese consumers. Based on the principle of private sales, the site offers flash sales to consumers looking for bargains.  source

Understanding perfectly the expectations of Chinese consumers 

 To succeed in the ecommerce market, it is necessary to fully understand the expectations of Chinese consumers, said Mr Xu, the largest wine seller on Taobao / tmall. The Chinese consumer is very demanding and wants to choose the best deal, we must always remain vigilant and offer the best deal at the best price. It is very important to treat the presentation of these products do not scare these buyers. Chinese consume each period, we must set up large operations in those special moments, celebrations of the Moon, Chinese New Year Festival Dragon or national holiday.

Taking into account local habits

 "The success of an e-commerce site in China comes mainly from the inclusion of local habits. There is no e-commerce in China in the same way as in Europe, we can compare different approaches in terms of design to notice "Floriant Legendre, director BlueCom. Specific considerations in China points: the immaturity of Web browsers (Internet Explorer 6 compatibility), methods of payment China (. Alipay, Tenpay etc.) and the importance of cash on delivery, integration with local social networks (Sina Weibo, Kaixin, etc..), and optimization of tunnel control (including the lack of billing address but a printed invoice legal obligation).

 The control of logistics

costs Testimony of Bedadi Mehdi, Director IT Asia ETAM bedadi.com "In a country as large as China with 220 million eShopper, the limited infrastructure in the territory, one of the biggest challenge is the logistics costs. This makes it difficult to pass the course a small retailer to a giant. Critical mass to generate sales to switch involves solid investment and long-term strategy " The Board Bonus: acquiring traffic 

To succeed in e-commerce must understand a very simple equation:
Turnover = Visits * conversion rate

Ecommerce in China is distinguished by its amazing growth !

Ecommerce in China is distinguished by its amazing growth !

The results, which are based on a survey of more than 11,000 online shoppers in 11 countries, emphasize the speed at which China has emerged as one of the hottest retail markets in the world. Online shopping, almost non-existent in China as recently as five years ago, has emerged as a major sales channel for retailers, with combined sales of about 1.3 trillion renminbi, or $ 211 billion, the last year, said Carrie Yu, China and the Asia-Pacific retail and consumer expert at PwC in Hong Kong.

"Everything happens very quickly here," said Ms. Yu "E-tailing has become a major concern for CEOs across all sectors of retail, whether electrical appliances, products luxury or even the grocery store. " The explosive growth of e-procurement in China has led to the emergence of the country as one of the busiest online shopping markets in the world, both in terms of overall sales volumes and depending on the frequency with which consumers shop online, Ms. Yu said. In China, 58 percent of respondents in the PwC report said they shopped online at least once a week, for example. This percentage was by far the highest of all the countries covered by the PwC survey.

The US ecommerce 

By comparison, only 42 percent of U.S. respondents, 41 percent of people in Britain, and 29 percent of Germans surveyed said they shopped online at least once a week. The percentage was lowest in France, where only 13 percent said they made purchases online one or more times per week.
Chinese consumers are also much more likely than their counterparts in other parts of the world to use smartphones or tablets rather than PCs to make purchases online. More than a third of Chinese online shoppers used such devices, about twice the global average, the PwC report found. The quest for lower prices has been a key driver of online shopping throughout the world in recent years, especially in the half-decade since the global financial crisis, when consumers in many parts of the world are become more likely to save money, Ms. Yu said.
more information : http://marketingtochina.com/e-business-in-china-a-world-apart/

growth of online shopping has been given additional foot several times

In China, however, the growth of online shopping has been given additional foot several times. The economy continued to grow rapidly, wages rose and the country's online population has swelled with better communication networks and ease of online devices.
"In a country where many other sectors are booming, e-tailing is distinguished by its amazing growth," McKinsey wrote in a report published in March. According to McKinsey, China was the second largest e-tailing world market, after the United States in 2011, with sales totaling $ 120 billion - well over $ 107 billion in Japan, and more than double
Chinese consumers shop online, using gadgets like smartphones and tablets, more frequently than their counterparts elsewhere,
Via 
read more information here 

Guanxi And ecommerce in China

Guanxi And ecommerce in China 

Despite the reputation of ecommerce in China, shoppers are distant and impersonal, through social technologies such as instant messaging, they can create a sense of personal and social relationships between buyers and sellers, called "fast guanxi" in China, to facilitate transactions loyalty, interactivity and repetition,
more information. 


Three researchers - plus Pavlou, Carol Xiaojuan Or Tilburg University and Robert M. Davison, City University of Hong Kong - The data studied Taobao, the leading online marketplace in China, to examine the effectiveness of using computer-mediated communication (CMC) technology to build guanxi and turn impersonal occasional buyers into loyal customers and committed to long term through personal relationships.

 Guanxi is a Chinese concept 

"broadly as an interpersonal relationship of proximity and pervasive" and "based on the quality of social interactions and the reciprocal exchange of mutual benefit," Or, Pavlou and Davison wrote. In the past, online shoppers were assumed to prefer impersonal transactions, but their study argues that retailers and customers basically want the kind of relationship that can be called guanxi, although the degree and extent of communication varies culture.

 For example, in China, communication before an operation a few dollars could take more than 45 minutes.

 "Nobody argues that personal relationships are not important, but it is unfathomable that people in the United States would engage in such an extensive communication and personal interaction for a small transaction," said Pavlou, Milton F. Stauffer Professor of Information Technology and Strategy of the Fox School. 

 Taobao and... 

IM technology used on Taobao allows buyers and sellers to interact immediately and use emoticons and avatars in the negotiation and verification of the details of the transaction. In addition, all guest posts related to a specific product are displayed in a message box. Finally, the feedback system allows users to textual and numerical evaluations of buyers and sellers that create other reports. "The role of CMC tools in the rapid establishment guanxi via interactivity, presence and confidence, suggests that the buyer-seller interaction can easily and quickly turn strangers into knowledge," the researchers write. "In terms of repeated transactions, the effective use of CMC tools creates a significant opportunity for online sellers who want to quickly build guanxi with buyers by building buyers' trust.

" With the use of CMC tools (such as instant messaging, message boxes and return), Taobao has reached a level of loyalty or "sticky", 71.3 per cent of its customer base - the kind loyalty that is usually associated to brick and mortar retailers. Guanxi, largely made possible by CMC tools, can help to explain the success of Taobao in China despite eBay's attempts to capture the online market in China with eBay in China (EachNet). Taobao currently has a 96 market share in China per cent against 0.1 per cent for EachNet.

source : http://www.sciencecodex.com/ecommerces_future_is_in_creating_swift_guanxi_or_personal_and_social_rapport-114090


read also organic online food in China

Where to buy online Organic food in China ?

Where to buy online Organic food in China ?

What is the availability of organic food in China?
The answer is complicated and it all boils down to what the ultimate philosophy of the visitor is on the food "organic" and their confidence level. New food scandals seem to be a weekly event - the most famous of them was contaminated with melamine and infant formula milk. But recently, Wal-Mart stores in Chongqing have been temporarily closed for the sale of meat ordinary pork as organic. The bottom line is, you can find plenty of food in China, which claims to be organic, but it can not ultimately be what you (or someone) would consider organic.

How do you say Organic?

The word organic in Mandarin Chinese is youji, pronounced gee Yoh. The characters are 有机. If you want to ask if something is organic, you can say "Zhe ge shi youji my? This phrase is pronounced "juh geh sheh Yoh my gee?"

这个 是 有机 吗?

 Alternatively, you can display characters:
 Growing organic food in China While China has been on the rise as one of the largest producers of organic vegetables for export, "organic" food that is for sale locally is suspect. organic quality export go through rigorous testing and inspection before being sent overseas because they fall under the control of the importing country (Canada often and the United States) where criteria are rigid. However, the food for the domestic market does not undergo such a review. While the controls can theoretically be implemented, corruption abounds. Organic labels can be easily manufactured.

The organic farming movement arose in the 1940s in response to the industrialization of agriculture known as the Green Revolution.
 Organic food production is a heavily regulated industry, distinct from private gardening. Currently, the European Union, the United States, Canada, Japan and many other countries require producers to obtain special certification in order to market food as organic within their borders. In the context of these regulations, organic food is food produced in a way that complies with organic standards set by national governments and international organizations.

Buy organic foods in supermarkets:

 In large cities, there are supermarkets that carry the organic brands of imported dry goods, such as raisins, flour, biscuits, etc. There is a limited amount of organic dry goods from China. If you are not vegetarian, your life can be difficult. I rarely saw meat "organic" or fish, although recently I saw pork labeled "eco-pig" of China.

In Shanghai you can buy in Epermarket , a famous online supermarket for expat.

There is no way of knowing what this label. Locally grown vegetables "organic" are available in high-end supermarkets, while fruit are harder to find. These vegetables, while claiming to be organic, are often grown in soils that do not meet international standards for organic products. So while they may not really have pesticides or herbicides used during growth, they are likely grown in soil that is not very clean and be sprinkled with water that is heavily polluted.

best Buys Organic

 Here is a good list of things you should buy organic if you can Best Buys organic. Order organic food home delivery: In large cities there is a home delivery service and the increased availability of online ordering organic foods. One such provider is a company called Shanghai Fields. While all the products they sell are organic, these companies tend to try to source the highest quality possible. specialized companies also work in the home delivery of organic milk and yogurt. If you are in China for a long stay, you can look in home delivery to most of your organic needs.

Restaurant Dining: Eating is difficult. They can advertise food as organic, but who knows. You may ask: "Is it organic" and the answer is an enthusiastic "yes" Then you can say to another server "is not organic, is it" and they will respond with as much??

More information here
Organic foods are foods that are produced using methods of organic farming – that do not involve modern synthetic inputs such as synthetic pesticides and chemical fertilizers. Organic foods are also not processed using irradiation, industrial solvents, or chemical food additives.

 organic food in China is rising

Although interest and availability of organic food in China is rising, it is not near the standards of Europe / Australia / North America. So if you are serious about continuing your organic life in China, then I suggest you to think like a squirrel and pack enough food whole nuts, seeds and dried fruit to get through the winter. Bottom Line: I lived in Shanghai for many years and my two children were born here. Food scandals really scare me - as they are all local and expatriate community.

We do the best we can with what we can. If I can buy organic and I trust them
 If I'm in a questionable shop and they tell me that it's organic, I'm skeptical. The internal market and national interests in organic food increases as disposable income is internal, which makes buying organic food more expensive as possible
read also http://gourmetfood.about.com/od/slowfoodorganiclocal/a/organicproduce.htm

Here http://ecommerce-china.blogspot.com/2015/10/sell-organic-wine-in-china-challenge-of.html

What are the most popular e-commerce websites in China?

What are the most popular e-commerce websites in China? 

The peculiarity of the Chinese Internet is that you can find everything when you want to buy online. Some sites are even specialized in specific products, such as handbags or ready to wear baby. We will now turn our attention to B2C sites most used by the Chinese and their characteristics ...

China: First country in terms of online shoppers To mention some figures for the year 2012, 220 million e-shopper there were according to marketingtochina.com  43% of Chinese Internet users.

According to the analysis, there will be 424 million of online shoppers in 2016.

With these figures, China is positioned logically in the first place countries number of users who have shopped online.

Between 2011 and 2012, the e-commerce in China has increased by 25.8%, is the fastest growing activity. Social and e-commerce systems are closely linked, in fact, more than half of users Weibo, the most popular platform of microblogging in China, say go to an e-commerce site after getting the information they needed in the Chinese social network.


 In C2C Taobao Alibaba Group reigns grandmaster !

Regarding B2C, the trend is a little different as the graph below the China Internet Watch website that lists the major sites in China in terms of market share shows.

Here below a description of the major players: B2C market share

1. Tmall (44.1% market share) 

Established in April 2008, Tmall belongs to Alibaba Group also owns Taobao and Alibaba. Tmall is the 8th most visited site in China according to Alexa ranking. We count 100 million registered users on the site. Payments are made from Alipay (Chinese equivalent of PayPal) for consumers in China, Hong Kong, Macao or Taiwan. Brands can create a personalized space to sell their product for example Nike (nike.tmall.com).

2. 360buy

JD.com (16%) 360buy can be considered a pioneer since the site was launched in July 1998. Initially focused on electronics, the website has rapidly diversified to a range of consumer items (shoes, toys, cosmetics etc..). In October 2012, the site launched internationally with an English version, 360buy announcement on its site 400 000 products can be delivered in 35 countries.

 

3. Buy.QQ.com (3.8%) 

 The company Tencent, well known in China and in the world to be at the origin of the QQ instant messaging but also the implementation WeChat also wanted to launch its e-commerce platform in October 2011. Like many of its competitors, Tencent offers items such as cosmetics, ready to wear or jewelry. The site from the beginning wanted to partner with other small e-commerce sites such as Haolemai specialized in the shoe or Yixun specializing in electronics.

Buy.QQ.com

This is a beautiful performance to stand in 3rd place by being launched in 2011.

4. Suning (3.5%) 

Suning has the distinction of being an actor with this physical stores (more than 1300 across China). Suning has decided to launch its website in order to obtain an additional source of income. The website also aims to diversify into online booking for tourism, following the trend of its 360buy competitor.

5. Amazon.cn (2.3%) Need to introduce Amazon. 

The giant U.S. e-commerce positions in 5th place in China with 2.3% market share. What is interesting is that Amazon has bought a Chinese actor (Joyo) in 2004 to 75 million dollars to enter the Chinese market. Amazon's strategy is oriented to the U.S. rather than trying to adapt to the Chinese market. The Kindle will also make an appearance in the coming days in China. http://www.amazon.cn/

6. Dangdang (1.5%)

 Dangdang 360buy can be considered as a pioneer in the Chinese e-commerce. The website was launched in 1999. The offices are located in Beijing. Dangdang has specialized in books. The website is also an IPO in November 2010. One of its main competitors is 360buy.

7. Gome (1.5%) 

As Suning, Gome is a click-and-mortar. Founded in 1987, is a specialist appliances and electronics to the general public. The company is known in China for having some organizational and financial turmoil on the part of its leaders.

8. VANCL (0.9%) 

The heart of business Vancl is ready to wear. On its website, the company only sells his own products. It could be compared to Gap or Uniqlo for example. In parallel, the company also launched the Vjia.com site that sells many brands of ready to wear. In 2011, the site wanted to go to the United States, but ultimately it does not happen.

 9. YiHaoDian.com (0.9%) 

Yihaodian was founded in 2008. This is the grocery store most famous China online. The giant Wallmart was first invested in Yihaodian in 2011, the U.S. did receive his knowledge in logistics in the Chinese company. Since 2012, Wallmart renewed investments for 51% stake in the Chinese company.
10. Others (25.5%)


From the rest of the players is very low, we can combine them into one "Other" category. In this category include companies such as 51buy, Coo8 .

 

Conclusion 

After analyzing the data, so it is clear that Tmall dominates this highly competitive market with almost 50% market share. It is therefore very difficult for other sites to stand out and gain market share, having Tmall natural choice in the minds of Chinese.

But all is not lost before, in fact here are 10 tips to succeed effectively in the field of e-commerce on the Chinese Internet.

A Chinese ecommerce giant

A Chinese ecommerce giant

A few days ago we reported  presenting partner at the D11 conference, and looked at the attention she paid to China. Among the many data points that had to be shared on the largest Internet market in the world, Meeker included a slide that shows how ecommerce giant Jingdong (formerly 360buy) offers same day delivery in 25 cities.

a Chinese ecommerce giant has three-hour delivery

Delivery routes, she noted, could be followed via a map, and buyers could even make contact with the delivery people, they did the job. Well, today, Jingdong has more news on the front of same-day delivery, and guess what: It gets even faster. The company announced it is taking delivery of three hours, and it extends its same day delivery orders hours 11:00 to 3:00 p.m..
This means that buyers of all the past had to place an order before 11am to receive same day shipping, they now have up to 15 hours, which means that orders arrive 7:00 p.m. to 10:00 p.m..

New shipping options are available in six major cities, including Beijing and Shanghai. 360buy delivery In the United States, of course, even Amazon has just begun with same day delivery, and Google has done a great show to start a test program in a city: San Francisco. more information here

 Ecommerce and delivery ! 

Crowdsourcing Comes start focusing solely on the challenge of same-day delivery. The consequences are significant, with "Farhad" predict that the delivery service the same day Amazon will eventually destroy local retail.


In China, the consequences are more severe along the intra-sectoral competitive lines, Jingdong constantly trying to improve his match against dominant Taobao and Alibaba Tmall while trying to push the other online retailers such as electronics giants some and Suning. The stakes are high for Jingdong, which has raised more than $ 2 billion in venture capital, including a round of $ 700 million in February led by a Saudi prince, and is still not profitable.


Analysts have interpreted the cycle giant funding as a sign that Jingdong Alibaba run a public offering. The retailer would have had to delay the IPO plans in the past, amid suggestions that bled money in price wars that have characterized the sector e-commerce in China in recent years, and has the "ugly and operating margins." Although it is expected to be profitable by Jingdong at the end of this year, some analysts believe it may still not made public until 2014 as it passes the time to intervene build its logistics network. Delivery of three hours could help push this mission before, but even if the movement looks good on the consumer side to Jingdong, it will not make life easier on the backend.

view also http://ecommerce-china.blogspot.com/2013/05/chinese-e-commerce-in-2012.html