jeudi 23 février 2023

China VS Hong Kong An European Businessman shared his Opinion

 After a week spent in this special administrative region of China, we have stopped counting the number of times that the simplicity of doing business in Hong Kong has been praised to us.

Without necessarily seeking to question the entirety of this discourse, our education has taught us to question this kind of assertion to find where the nuance lies.

And the fact is that, if all the elements are indeed in place to promote business, Hong Kong is not an easy market. It would be more honest to say that everything is simple to attack a difficult market.

Indeed, if 80% of companies launched in Hong Kong are by foreigners, they will have to learn to deal with local particularities and adapt to market constraints.

But if the problem had to be summed up in one element: in view of its very small surface area, Hong Kong real estate has nothing to be ashamed of in the face of Parisian prices. The cost of living may therefore be low on all other lines, the budget that you will have to put in office and housing implies an essential obligation: your business will have to generate cash, and it will have to generate it quickly.

  I started doing sales work for the first time, rather than recounting my life again, I rather want to describe funny things to you: The most important thing in Asia for doing business is your business card, but just having a business card is not enough.

When you give your business card, you have to give it with both hands showing it to your interlocutor, and when he gives you his card, you also have to take it with both hands and inspect it, you remember the catalog of Toys R Us, well it's the same.

Doing Business in Asia, not impossible 

In addition, after having examined it well, it is relatively advisable to place it next to your belongings like your whitewash when you were very young, never very far away.

You should also never get upset, even if the guy makes you understand that your business is rotten and that he will die in 5 days, you still have to save face and wish him the best blalbla. In short, lower your pants is the French translation of what I just said.

That's all for today, tomorrow I finally get my own scooter (which means that in a few days I'm going to take a bus from the front, goodbye). I hope to be able to go and take pictures when the sun goes down but the day promises to be just as busy, it's a shame because at the moment they are working quite a lot in the rice fields and I already have a few spots to take pictures!

Hong Kong may therefore appear to you as an entrepreneurial paradise on one condition: that of agreeing to work hard.

So after 8 days in Hong Kong, around 30 meetings and around 50 encounters, here is our checklist of the 10 things to think about before launching your business from Hong Kong:

1Does Hong Kong have a competitive advantage for your particular industry?

Not all businesses are equal in luck and some businesses are more likely to succeed in HK. Three major scenarios:

My Feedback 

Being close to your production unit: this is the first good reason to open an office in Hong Kong. If you offer a product manufactured in China (whether it is a technological product or not for that matter), you will have great advantages by choosing a base in Hong Kong. This is the case for Native Union, which produces its accessories in Shenzhen and runs its business from HK. 30 minutes from their production unit, they benefit from better responsiveness to market a product more quickly, without sacrificing quality (when you are far away, you end up accepting small defects because another return trip would be too long).

Being in the wine business: the former chief executive being a great wine lover, he eliminated import and sales taxes. Hong Kong therefore presents itself as one of the places where wine is the cheapest, attracting many traders for an Asian population that is increasingly fond of French wines in particular.

Wanting to target the Asian market: it is the very objective of the Think Asia Think Hong Kong campaign to want to present HK as the window to Asia (and in particular China). If the expansion of your business must go through China, it is better to settle in Hong Kong where the laws are Western (remains of the colonial heritage) and where business is encouraged by many initiatives.

Read more 

If you don't produce anything in China, you're not in the wine business (or luxury in general) and you're not targeting the Asian market... do you really have good reasons to go to Hong Kong? Only you have the answer.

lundi 16 janvier 2023

4 surprising news about the Chinese Economy


China's bulk commodity index c

While global inflationary pressures are expected to ease somewhat in 2023, inflation is unlikely to decline quickly. The latter is likely to remain elevated compared to pre-Covid levels.

China's bulk commodities market development index reversed its downward trend in December 2022, according to industry data.

China's bulk commodity index came in at 101 percent during the period, up 0.8 percentage points from the previous month, according to the China Logistics and Purchasing Federation.

An index above 100% indicates expansion, while an index below 100% reflects contraction.

The bulk commodity supply and inventory sub-indices both rose from the previous month, and the decline in bulk commodity sales eased in December.

The federation predicts that the national bulk cargo market will perform better in 2023.

“We would be surprised if developed countries manage to reach target inflation levels of around 2% in the near future. We expect weaker global economic growth in 2023, although we still expect to see earnings growth and dividends from a number of companies we own," they said.

Geopolitically, elevated tensions between China and the West, particularly the United States, are likely to continue. The two analysts do not foresee an escalation to the point of a military conflict in Taiwan.

This country is a fully functioning country, has a productive workforce and is home to many successful companies that hold large market shares and high barriers to entry, with very few state-owned companies. Corporate governance is particularly strong and we believe Australia faces far fewer long-term environmental risks than many other countries in the region and around the world."

The manager also highlights Singapore, which is home to many interesting companies with revenues from across Southeast Asia. In addition, thanks to its flexible immigration policy and stable economy, a considerable number of wealthy Chinese residents are deciding to settle there, a trend that is expected to continue and which should benefit Singapore.

Over the next decade, India is expected to contribute about 20% of total global growth.

China’s pet industry was worth RMB 298.8 billion (US$44.4 billion) in 2020 and reached a projected RMB 348.8 billion (US$51.5 billion) in 2021, a year-on-year growth rate of 16.7 percent. The iResearch white paper also projects the industry to reach RMB 445.6 billion (US$66.1 billion) by 2023.

The Sales Volume of Scarves is Higher in China

Scarves have a huge market volume in China. According to the data from the National Bureau of Statistics of China (NBS), the Chinese scarf market has a scale of 250 billion CNY (33.9 billion EUR) in 2022. This market volume was boosted by 2 factors:

The strong power of textile products in China 

A research by Statista in 2019 shows that clothing and accessories (including scarves) are the third most purchased luxury goods in China with a 44.6% acceptance rate.

China’s Baby Care Market in 2022, chck this 

Following rising concerns about Chinese babies’ health over the years, baby personal care, in general, is poised to witness significant growth. In 2019, the market size of mother and baby products in China reached approximately 2.7 trillion yuan, growing at around a 15% rate annually in the past three years.

According to market research, the China baby care products market is expected to grow at a compound annual growth rate of 10.69% between 2020 and 2027 to reach a market size of US$23.469 billion in 2027, from US$11.531 billion in 2020. Chinese young parents pursue high-end lifestyles, particularly in lower-tier cities.

lundi 7 novembre 2022

Virtual influencers, stars of Single Day in China

 Virtual influencers, stars of Single Day in China

 In China, influencer marketing is increasingly regulated. No wonder when you know that the government is trying at all costs to manage everything, even innocuous speeches around the latest beauty products. Pointed out, some influencers therefore find themselves stuck, and partnerships are becoming rarer. So, to avoid any risk of sanction, new companies have emerged to offer an alternative solution to brands: virtual ambassadors. “A virtual influencer is a fictional character. It can take several forms (humanoids, animals, objects etc.)

These virtual ambassadors are attracting great interest in Asia, so investment in specialized companies continues to grow. According to information released by iiMedia Research, China's avatar industry is expected to grow sevenfold by 2025, from $870 million in 2021 to over $6.6 billion in 2025. Recently, players like Tencent and ByteDance have injected hundreds of billions of dollars into certain structures.

Influencer marketing in China is a huge and growing industry, with the top Feed platform boasting more than 800 million monthly active users. And it’s not just big brands that are getting involved – more and more small businesses are seeing the value in partnering with influencers to reach new audiences. But what exactly is influencer marketing, and how does it work in China? In this blog post, we’ll take a look at the basics of influencer marketing and some of the top platforms and influencers in China.

mardi 1 novembre 2022

Top challenges of selling beauty products in China

 What are the challenges of selling beauty products in China?

Selling cosmetics online in China can be challenging for several reasons. First, there is a lack of regulation around the sale of cosmetics in China, which means there is no standard way of doing business. It is therefore difficult for brands to determine the best way to sell their products online in China. Additionally, Chinese consumers are often reluctant to pay high prices for cosmetics, preferring to purchase products at lower cost from unofficial sources. As a result, many brands found it difficult to sell their products online in China and had to turn to other methods such as physical stores or social media platforms.

L'Oreal the number one beauty company experienced strong growth in the third quarter (+19.7% to 9.5 billion euros). Over nine months, the group continues to grow faster than the market. Excellent summer for L'Oréal. The number one cosmetics company stands out with third-quarter sales up 19.7% to 9.58 billion euros. Much better than the consensus of 9.2 billion euros. The result jumped by +20% compared to 2019, the pre-pandemic reference year.

Despite inflation, its revenues are robust in all its activities: Luxury, consumer products and even in “Active Cosmetics”, this category of dermo-cosmetics, which is still small in the group but which has experienced the most rapid growth.

How can you overcome these challenges?

To overcome the challenges of selling cosmetics in China, there are a few things to keep in mind. First, make sure your products are of high quality and that you offer unique and innovative products. Second, be sure to research the Chinese market carefully before launching your product, as there are many different preferences among consumers. Finally, use technology tools to help you reach potential customers and drive sales.

One of the ways to sell cosmetics using technology is through social media platforms such as Facebook and Instagram. Creating an account on these sites can help you build a following for your brand and connect with potential customers. Once you've established a relationship with your audience, using technology tools like analytics can help you track the performance of your marketing campaigns and make any necessary adjustments.

Another way to sell cosmetics in China is through online marketplaces such as Taobao and Tmall. These platforms offer a wide range of products from different brands, so it is important to do your research beforehand to find the right products to sell. Once you've added your products to the marketplace, it's important to actively promote them to attract interested buyers.

Finally, it is always beneficial to have a representative stationed in China in order to better understand the needs of local consumers and adapt your marketing strategies accordingly. By taking these steps, you can ensure that you continue to successfully sell your cosmetics in China!

source :

Tools and Strategies to Use When Selling beauty products Online in China

When selling cosmetics online in China, it is important to understand the culture and preferences of the Chinese consumer. For example, some Chinese consumers prefer natural ingredients in their cosmetics, while others may prefer more colorful formulations. It is also important to be aware of the new Chinese regulatory environment surrounding cosmetics. In May 2018, China released new regulations that require all imported cosmetic products to undergo pre-market safety checks. This means that cosmetic companies selling products in China will have to comply with Chinese safety standards before they can sell their products.

Asia Top 5 market trends you have to read

Asia is the new eldorado 

 Facebook is popular in Vietnam

When it comes to Facebook marketing, understanding your target audience is key. However, it can be tough to know who is actually on Facebook and what they are interested in. Fortunately, you can use a few simple methods to figure out who your target audience is and what they’re looking for.

Top social Media strategy in Vietnam 

If you’re looking to take your travel business to the next level, social media is a great way to do it. Not only does social media provide you with an avenue to reach a large audience quickly, but it also gives you the opportunity to build relationships with your customers. When it comes to social media for Vietnam travel, there are a few things you need to keep in mind. In this blog post, we’ll outline the best social media strategy for Vietnam travel and provide you with tips on how to implement it successfully.

Luxury in China, Storytelling is the key 

Storytelling is one of the most important weapons a luxury brand can use to sell products in China. Luxury Products are often associated with "beautiful"" stories, which makes them more memorable and unique. Chinese consumers have an appreciation for storytelling

Luxury firms must create compelling stories to sell their premium accessories, bags in China. They can do this by creating narratives around their products or by partnering with celebrities or other influencers to promote their products. Luxury brands must also make sure that their branding is consistent with the story they are telling. This includes creating a visual style that aligns with the story and using appropriate messaging across all channels

The underwear market in China is booming. 

The Chinese lingerie industry is estimated to be worth $2.7 billion by 2020, and is projected to grow at a rate of over 10% annually. The market has seen rapid growth in recent years, as more and more women are opting for lingerie as comfortable and stylish underwear choice.

Marketing Tips in Philippines

The Philippines is an archipelago of more than 7,000 islands located in Southeast Asia. The country has a population of more than 100 million people and is the 10th most populous country in the world. Despite its size, the Philippines has a relatively small domestic market compared to other countries in the region. In 2013, the Philippine economy was worth US$273 billion, but only US$118 billion of that was generated within the country. The majority of exports are agricultural products and services. Tourism is also a significant contributor to the economy, with 50 million foreign visitors coming to the Philippines each year.

dimanche 30 octobre 2022

China business news

China Why Chinese Fashion Addicts Love Niche Brands

A niche brand is a type of fashion or lifestyle brand that focuses on a specific demographic, such as young professionals, trendsetters, or eco-conscious consumers. These brands often have a smaller reach than mainstream brands, but they often offer products and experiences that are unique and desirable to their target audience.

Niche brands can be powerful tools for promoting environmental awareness and progressive values. They can also be a way for fashion designers to experiment with new styles and marketing strategies without fear of alienating mainstream buyers.

Food Market in China

China is the world’s second-largest economy and it’s also one of the most food-centric countries in the world. This means that there are always new food trends in China, and we want to make sure you’re aware of them. In this blog post, we will explore five of the latest food trends in China. From healthy eating to flavor bombs, these trends are sure to appeal to anyone looking for new ideas in cuisine.

Pakistan has exported $185.2 million Food in China

Pakistan exported $185.2 million food products to China in the last three months of 2018. This was announced by the Federal Minister for Commerce, Abdul Razak Mehmood on Thursday while speaking at a session organized by the Pakistan-China Business Council (PCBC) in Islamabad. He said that Pakistan had emerged as one of the most important trade partners of China during the last three years and that both sides were working hard to further increase bilateral trade. The minister said that during his recent visit to China, he had emphasized the need for more investment into Pakistan’s agricultural sector

China’s top e-commerce distributors

China’s top e-commerce distributors are going public, raising more than $2 billion in what would be the world’s largest tech IPO. The eight companies, including Inc. and Alibaba Group Holding Ltd., said late Monday that they have agreed to sell shares in a range of prices between $18 and $24 per share, valuing the businesses at around $47 billion. The companies have been trying to go public for months and were forced to delay their plans after Beijing tightened regulations on IPOs in late September. But the market has since softened, prompting the new offerings.

The Future Of China’s Perfumery Market

No one knows for sure what the future holds for the perfumery market, but it’s safe to say that it will be exciting. The industry is booming, and there is no sign of it slowing down any time soon. This has led to increasing competition among perfumers, which is good news for consumers. As the industry grows, so does the range of available perfumes. In this blog post, we will take a look at some of the key factors influencing the future of China’s perfumery market.

vendredi 28 octobre 2022

E-Commerce in China is in crisis in 2022

 After ten years of GDP growth, China e-Commerce economy has never experienced such a decline in economic performance as in 2022. The consequences of COVID are more serious than during previous crises such as SARS in 2003 or the global financial crisis of 2009. 

All sectors are affected: manufacture products, cosmetics, fashion, retail sales and exports.

In 2022, the whole world recorded a drop in retail sales, due to the health crisis and successive confinements, between 10% for Asia and the United States and 13% for Europe.

But China, the first affected, has all the assets to get back on its feet quickly. Already, its annual growth stands at 8.1% in 2021, the strongest recorded since 2012, and better than forecast at 6%.

Companies will take less than a year to recover from the health crisis in the Chinese market.

  1. What are China's strengths? 
  2. Why is multi-channel communication a plus? 
  3. How does it materialize? 
  4. What are the technological and regulatory challenges to be met?

Not all sectors have been affected in the same way. The retail sector lost $200 billion in China in 2020.

The advantage of e-commerce in Cina

E-commerce in China represents 700 billion euros in 2020, 500 million buyers. Half of the Chinese population uses e-commerce as a mode of consumption and, during the crisis, e-commerce platforms have grown by 82%.

In China, 650 million parcels are delivered every day via Alibaba compared to 6 million in the United States via Amazon.

In addition, payment by smartphone has become a habit for Chinese consumers who make more than 60% of online payments through this channel, i.e. 10 times more than in the United States according to 2016 figures from McKinsey & Company.

Wechat lists 1 billion active users for payment solutions, the first in the world. The main technologies are the QRcode, the NFC (Near-Field Communication = contactless) and the credit card emulator with the mobile.

The Chinese population is ultra-connected with the highest rate of household Internet and mobile services in the world.

Innovative approaches

Faced with this technophile public, brands are constantly innovating. Piaget, L'Oréal, Galeries Lafayette, LVMH or Givenchy are planning to invest in the development of e-commerce platforms, interactive 3D holographic windows, live streaming, mini-programs in the WeChat application or even virtual reality.

Indeed, brands adopt what is called a phygital strategy consisting in finding the right balance between physical signs and online presence. Stores have a new role as showrooms and are no longer the only place of purchase, now supplemented by e-commerce platforms, social networks and instant messaging.

lundi 4 juillet 2022

Ray-ban in China, what is the Situation in 2022?


China slowdown concerns dim Ray-ban maker EssilorLuxottica's

EssilorLuxottica shares fell Friday due to a decline in China business that overshadowed the overall better-than-expected sales for the French-Italian-owned eyewear company.


The company, which produces sunglasses and spectacle frames in Versace and Prada, reported that its sales were "deteriorating" in mainland China due to coronavirus cases. It stated that about three quarters of its locations had been affected by COVID-related closures and subdued footfall.

China is on the rise with sunglasses that block blue light radiation

RayBan, the most popular prescription and sunwear brand, and the Peking University Eye Center have joined forces to promote Anti-UV Eye Protection in China. AMD (age-related Macular Degeneration) is on the rise in China and other countries. It is one of the most serious eye-related diseases in the world.

"It's a well-known truth that prolonged exposure to sunlight without UV-resistant sunglasses can cause permanent eye damage," stated Yvette Ye (China Country Manager for Luxottica Group), the parent company of Ray-Ban.

Source FashionChinaagency 

This research aims to improve UV protection in sunglasses through improved lens technology and educate consumers about the importance UV protection.

Beijing s race to halt the pandemic has clogged highways and logistics, stranded people and shut countless factories, causing HUGE disruption that is rippling through global supply chains explained a member of the CBC at the figaro