E-commerce in China in 2024

 E-commerce in China in 2024: Top Trends from Agencies

As we advance into 2024, China's e-commerce landscape continues to evolve at a rapid pace. Agencies and industry analysts have identified several key trends that are shaping the future of online shopping in the world's largest e-commerce market. These trends reflect changes in consumer behavior, technological advancements, and regulatory environments. Revenue in the eCommerce Market is projected to reach US$1,469.00bn in 2024

 

 

1. Livestreaming E-commerce Dominance

Livestreaming has revolutionized e-commerce in China, blending entertainment with instant purchasing options. In 2024, this trend continues to dominate, with influencers and brands using platforms like Taobao Live, Douyin (TikTok's Chinese counterpart), and Kuaishou to engage directly with consumers. Livestreaming is not just a sales channel; it has become a crucial tool for brand building and product launches.

read more 

https://www.linkedin.com/pulse/chinese-ecommerce-market-driven-technological-advancements-cyw9e/

2. Integration of AI and AR Technologies
Artificial Intelligence (AI) and Augmented Reality (AR) are being increasingly integrated into the e-commerce experience to enhance customer engagement and satisfaction. AI is used for personalized recommendations, customer service, and inventory management, while AR allows consumers to visualize products in their own environment before purchasing. This technology is particularly prevalent in the fashion and home decor sectors.

3. Consumerism is changing
Sustainability is becoming a significant factor in consumer purchasing decisions. Chinese consumers are increasingly drawn to brands that demonstrate environmental responsibility. In response, e-commerce platforms and sellers are adopting eco-friendly practices such as sustainable packaging, carbon-neutral shipping options, and promoting eco-friendly products.

4. Cross-Border E-commerce Expansion
With the relaxation of certain international trade barriers and improvements in logistics, cross-border e-commerce is experiencing significant growth. Chinese consumers are increasingly purchasing international brands and products online, driven by a desire for quality and authenticity. Platforms like Alibaba’s Tmall Global douyin and JD Worldwide are expanding their international offerings to meet this demand.read more https://marketingtochina.com/guide-ecommerce-china/

5. Social Commerce Surge
Social commerce, which involves purchasing products directly through social media platforms, continues to surge. Platforms like WeChat, Douyin, and Xiaohongshu (Little Red Book) are making it easier for users to buy products without leaving the app, leveraging social recommendations and community engagements to drive sales.

6. Localized and Hyper-Personalized Marketing
E-commerce giants are focusing on hyper-localized and personalized marketing strategies. Using data analytics, companies can tailor their marketing campaigns to individual preferences and regional characteristics, increasing conversion rates. Personalization extends beyond marketing into customizing product offerings and shopping experiences.

7. Regulatory Adjustments
The Chinese government is tightening regulations around e-commerce to protect consumers and ensure fair competition. New regulations focus on data security, consumer privacy, and anti-competitive practices. Companies operating in China are adapting by enhancing their compliance structures and transparency.

8. Rise of Niche Platforms
While major platforms like Alibaba and JD.com continue to dominate, niche e-commerce platforms are gaining traction by catering to specific interests and demographics, such as luxury goods, second-hand markets, and specialty foods. These platforms often provide a curated experience that appeals to particular consumer segments.

Conclusion : go or not go to China :-) 

New CEO and Strategy for Tmall (Alibaba)

 

Hu Xiaolai is the new CEO of Tmall, China’s largest online shopping mall. Hu joined Tmall from its largest rival JD.com in 2017, where he built a technology and operations team to support the company’s growth in China  source http://businesskos.com/tmall-new-ceo-whats-his-strategy/

Alibaba new e-Commerce strategy 

Alibaba Group Holding Ltd has announced that it will revamp its international and domestic e-commerce businesses and replace its chief financial officer - changes that come as the tech giant grapples with an onslaught from competition, a slowdown in economy and regulatory repression.

He will form two new units – International Digital Commerce and China Digital Commerce which he says are part of efforts to become more agile and accelerate growth.

It will be led by Jiang Fan, who was in charge of its core Chinese retail markets, and the change is in line with Alibaba's goal of making "globalization" a key focus area in addition to cloud computing and national consumer spending.

Marketplace & Tmall

The digital commerce unit in China will include Alibaba's two main marketplaces, Tmall http://tmall.com/  for established brands and Taobao which welcomes all kinds of merchants. It will be led by Trudy Dai, who previously oversaw a number of Alibaba platforms.

The new national e-commerce structure puts Dai in charge of all retail marketplaces in China, including Taocaicai – its community-based e-commerce service, Taobao Deals as well as Lingshoutong, a retail management platform for mom and pop stores. pop, said the 86research.com analyst. Xiaoyan Wang.

“This could potentially unlock more synergies through cross-selling and supply chain integration,” she said.

Alibaba also announced that deputy chief financial officer Toby Xu will succeed Maggie Wu as chief financial officer from April, outlining his appointment as part of the company's leadership succession plan. Xu joined Alibaba from PWC three years ago.

Hong Kong-listed shares of the e-commerce giant fell 6% in early morning trading, following Friday's declines in the United States.

U.S.-listed shares of Chinese companies tumbled on concerns over tighter regulatory scrutiny in the country following plans by Didi Global Inc to delist from the New York Stock Exchange.

Hit by weaker economic growth and fierce competition from a plethora of rivals, Alibaba last month slashed its forecast for annual revenue growth to its slowest pace since its stock market debut in 2014. It also saw sales at its banner event, Singles Day online shopping festival, grow at their slowest pace.

New Regulation

Chinese regulators have also cracked down on tech and other sectors, particularly over antitrust issues which have seen Alibaba drop a policy requiring merchants to locate exclusively on its platforms. The company was fined a record 18 billion yuan ($2.8 billion) in April for abusing its dominant market position.

Top content Marketing linked to China

 Here is 5 articles that you can read to get updated about the Chinese Marketing. 

China healthcare firms surge after vaccine waiver plan meets EU resistance

https://www.reuters.com/world/china/china-healthcare-firms-surge-after-vaccine-waiver-plan-meets-eu-resistance-2021-05-10/

XiaohongShu account

Instagram is obstructed in China. It was hindered discontinuously beginning in 2014 and now it is totally controlled. Endeavoring to get to the application from inside territory China will bring about a blunder message saying the feed can’t be invigorated. Instagram is likewise missing from Chinese application stores.

https://www.divorcehelplegal.com/legal-how-to-open-a-xiaohongshuchinese-instagram-account/

CBEC China

Cross-line internet business (CBEC) has been utilized to supply Chinese shoppers for a long time. However, it has been genuinely unregulated from numerous angles. On the main January 2019, the Chinese government provided, refreshed, and forced new principles on cross-line exchange:

https://www.csggroup.org/what-is-called-cbec/

Chinese food Market

China’s food and refreshment utilization has developed drastically in the course of recent years, and progressively changed from an industry-headed to a utilization-driven market. 

https://www.kagamasumut.org/stay-updated-with-the-chinese-food-market/

Marketing to China

Digital strategies to target Chinese consumers here 

Alibaba’s Ant Group will let more users test China’s digital yuan

https://www.cnbc.com/2021/05/10/china-digital-yuan-alibabas-ant-joins-e-cny-currency-trial.html

China is the Future, USA is the past

Here is why ... everything explained in this video



What is your opinion guys?

Chinese social media marketing

91% of Chinese online users have a social media account

Chinese users are likely to buy products purchased by other social network users. In China, there are about 634 million Internet users and 91% of Chinese online users have a social media account, compared to the United States where about 67% of the online population counts on social media. About 500 people use mobile devices to access the Internet. Every day, Chinese Internet users spend an average of 46 minutes on social networks.

 Social media platforms

 

 The user follows an average of eight brands and more than 38% of Chinese Internet users make their choice based on the recommendations they find and read on social media platforms Sina Weibo marketing, WeChat marketing, etc. You have forgotten to Facebook and Twitter as key plates worldwide to market your products or services, unfortunately, in China they are stuck. When it comes to Chinese social media marketing, you need to use different tones to communicate with your Chinese audience on its own social media platforms, such as Weibo (Facebook and Twitter equivalent in China), including Sina Weibo, Tencent Qzone (equivalent Facebook and Twitter in China), Tencent QQ (instant messaging tools), Tencent Wechat (mobile communication application and private private network), Renren (Facebook equivalent in China) and Youku & Tudou (YouTube equivalent in China).

 Social media has become essential in the Chinese lifestyle

 Through this plaque-shape, brands have the opportunity to create original experiences for their consumers. Social media has become essential in the Chinese lifestyle. Consumers use platforms to find and share information and opinions about products and services. For companies in China, forms of social media platforms in China is an effective way to interact with consumers. Social networks are also useful for developing consumer research, product launches and crisis management.

Read also:

• web marketing in China

• Tencent is Challenging Alibaba on E-Commerce 

• China’s two-speed growth Food Market

Wine E-Commerce in China

3 things to learn when you want to sell your Wine in China 

 Chinese site visitors a year-many of them definitely attracted by brand recognition and enlightening Tmall articles.

Localize your Marketing for China! 

 Localize, localize, localize. Possibly one of the most hard issues for just a wine manufacturer would be to describe to its customers how its items flavor. Mondavi wines as possessing “cassis, blackberry and savory herb notes and framework, density and freshness.” To get a Chinese purchaser who may have in no way tasted either cassis or even a blackberry, that description usually means hardly any. Substitute the Chinese words and phrases for “lychee” and “a contact of espresso and chocolate,” and out of the blue, you are in business enterprise.


Realizing the way to localize descriptions, establishing a performing lexicon that’s significant towards the Chinese palate, is definitely the change between blank stares and a order from buyers who recognize and so are enticed by what they’re shopping for. Descriptions of wines in Mondavi’s Tmall retail store also incorporate essential pairings, this sort of being a description of the 2011 Twin Oaks Cabernet Sauvignon, which notes it goes properly with beef, duck and lamb, and Tmall client provider may help respond to more in depth pairing thoughts.

source : http://www.zhongguo-wine.com/2017/06/05/3-things-to-learn-when-you-want-to-sell-your-wine-in-china/

Tmall, a solution to Export to China

Tmall, one of the platforms of Alibaba, is leading the online sales in China.

Tmall is recognized as a prestigious platform that offers its services only to branded products. Chinese customers have placed their confidence in it because it offers the purchase of foreign and domestic products that are often not available in store. In China, it is important or even essential to have a virtual online store on Tmall.For world-renowned companies looking for an increased presence in China without opening a shop in every city, Tmall is truly a springboard.Tmall Global is positioning itself to target high-end consumers in China and invites investments from foreign companies.

ONLINE PURCHASES IN CHINA !

Tmall is part of Taobao, which is China’s number one online sales platform with 527 million Internet users in China.

EXPORT TO CHINA ! 

Transactions generated by Chinese B2C retailers online reached $ 47 billion, or 42 billion €, or 40.4% of total online shopping online transactions in the second quarter of 2014.Total transactions in the Chinese mobile shopping market reached $ 28 billion (25 billion d’€) in the second quarter of 2014, representing 26.8% of total online transactions over the same period in China, An increase of 24.6% compared to the first quarter.

source : http://cosmeticschinaagency.com/tmall-solution-export-china/

Momo Weibo and Wechat Top 3 social media in China

Tencent, Weibo and Momo three are the main social media platforms that are winning shares ads in China. There are advertising dollars for your Internet companies to extract. Marketing on Chinese social networks is possible because there are many Chinese applications and Chinese websites that offer their services and platforms to advertise anything of ideas or products through Chinese social networks and get a tremendous traffic response instantly. Grow your business with 3 Chinese social media platforms and get a positive response right away.

Top Advertising Revenu for momo weibo & wechat 

There are many WeChat marketing agencies and marketing experts available in China that offers your full time and part time services to urgently contact and increase your business sales throughout China. Great multilingual experience that is ready to perform pioneering performance and unique technology services for instant response and instant income. There are many advertising techniques you use to attract communities and spread the recognition of services. Weibo vs WeChat vs Momo all three applications are more prominent and ideas for each business community. All of these services have a good marketing response and are of great value in China, which plays a vital role in getting people to know about different products and letting them get more details on specific products or items for instant response. It is an era of advertising and the era of modern technology that urge people to plan what they want and the market can fulfill their dreams to attract Chinese communities through attractive online campaigns.
source : http://netprecos.com/2017/03/wechat-momo-weibo-are-winning-the-advertising-ads-in-china/


read also :
https://ecommerce-china.blogspot.com/2017/02/lead-generation-strategy-for-ecommerce.html
https://ecommerce-china.blogspot.com/2016/12/online-advertising-in-china-from-236.html

Tmall is investing in Toys industry in China

Mattel has signed a strategic alliance with e-commerce giant Alibaba to help the toy maker sell stronger brands like Fisher-Price and Barbie to intelligent Chinese parents with mobility.

Mattel in China

On Tuesday, the companies announced a pact that would combine Mattel's toy brands (MAT, -0.93%) with data from Alibaba (BABA, -1.67%) and Chinese consumer perceptions. The goal is for Mattel to face the $ 7 billion category of Chinese toys, which has registered strong growth, although average spending per child in toys is low compared to Japan and Western markets. The toy industry in the United States, for example, generates $ 20.4 billion in retail and that market is much smaller in terms of population.

Margo Georgiadis, who became CEO of Mattel last week, in a statement touted the combination of Mattel's "unmatched experience in learning and child development with Alibaba's immense reach and unique consumer ideas." He added that because the Chinese toy market is very fragmented, there is great potential for growth. "Working with Alibaba, we see a great opportunity to develop and lead the category," said Georgiadis.

Distribution is the Key in China

Under the partnership of online distribution , Mattel will market and sell brands such as Barbie, Hot Wheels and Fisher-Price through the Alibaba market, targeting an audience of about 443 million active buyers. Mattel will also work with Alibaba to develop new toy products that would be made specifically for the Chinese consumer. Mattel has made some first inroads into the market with the Fisher-Price brand, but says it can do more to make the company's brands relevant to Chinese children and their parents.

Mattel and Alibaba 

A cultural barrier that Mattel and Alibaba will need to overcome is that when parents have extra money to spend on their children, they prefer to put it into educational activities. Mattel says he wants to develop educational content that can persuade parents in China that buying toys can also have a benefit. "Toys and play are an important part of a child's early development, helping to conduct IQ and the development of emotional intelligence," said Patty Wu, Mattel vice president of China's growth, in a blog entry. Parents in other countries because they worried that the game would harm academic performance. That mentality explains why China's market for baby formula is three times higher than the US, but the toy industry is only 30 % of the size. Mattel's Alibaba pact is the next phase in the company's push for China, which has been a continuing effort through deals with physical distributors and an online push, including Alibaba's Tmall.com shopping website From 2011.

source :

1. understand Chinese Web
2. http://weibo.com
3. http://fortune.com/2017/02/14/mattel-alibaba-ecommerce-pact/

Alibaba turnover $12.05 billion for 2016

E-Commerce in China is 41 billion Market

E-Commerce behemoth Alibaba will top market for digital advertising in China in 2016, surpassing the current leader Baidu amid tighter regulation of internet advertising that will likely put a dent in the total income. Growth "robust" mobile advertising Alibaba is expected to increase digital advertising revenues of the company, according to a report from eMarketer




He estimates Alibaba will take a share of 28.9 percent by digital advertising revenues in China in 2016, compared with 24.8 percent the previous year, and predicted from Albaba turnover to US $ 12.05 billion, in a national expenditure of US $ 41660000000. Baidu, the leader of last year with a market share of 28 percent, is expected to see its revenue grow by 0.3 percent to $ 8.87 billion, giving it a 21.3 percent of the market. difficult in recent months of Baidu are blamed in part on the high-profile death of a student with cancer who attempted an experimental therapy on cancer, he found advertised on Baidu. Baidu is under fire for selling lists bidders without adequately verify their claims. Tighter Internet advertising rules issued which came into force in early September by the Chinese government in the wake of the incident would have a negative impact on Baidu, said eMarketer analyst Miss Shum.

Advertising in China 

They now require Internet advertising to be clearly identified as such, with risk warnings attached to the paid results. Advertising on search engines should also make up 30 percent of the results presented on a page. "The increased regulations on Internet advertising should weigh heavily on Baidu's search revenue in the short term as they roll out higher standards for all advertisers," said grateful Shum.While companies such as Alibaba are also likely be affected by the stricter rules, Shum said revenue from its mobile advertising business, however, "shows no sign of reflux," as mobile usage continues to grow. Alibaba, which owns the South China Morning Post, was made to a mobile concerted effort, and last month revealed that the earnings of mobile orders has now exceeded those of PCs. "The expenses of advertisement in China continues to move quickly to digital formats including mobile formats such as more time is spent on mobile devices," said Shum, a trend that should continue in the coming years, as the services are available online through mobile applications.

"We see more dollars to offset announcements of traditional media, such as television and print, mobile and digital to," said eMarketer analyst forecasts Shelleen Shum. "This is driven by an increasing share of young consumers Internet-savvy spending more than the older generation. Slower economic growth also caused advertisers to look more closely at advertising budgets, some preferring to spend more on targeted digital uses. "

Collectively, Baidu, Alibaba and Tencent will take 72.8% of mobile ad Internet market in China in 2016. eMarketer predicts Alibaba will continue to claim the largest share of advertising revenues of the mobile Internet in China, 9160000000 taking $ million in 2016, for growth of 54.8% last year.

- See more: here. and here

Tencent Baidu and Alibaba

Giant mobile gaming and social networking company Tencent, Baidu and Alibaba third behind in the ranking, it is expected to take 12.4 percent of digital ad revenue share in China with a value of 4.12 $ billion, after posting a 68 percent growth in advertising revenues compared to last year. In its second quarter results, Tencent reported a 60 cent leap by online advertising revenue at 6.5 billion yuan, which was assigned to advertising based on the performance of their mobile email application. Most of the revenue comes from advertising on the newsfeeds of WeChat WeChat Moments and official accounts, both popular with businesses. Collectively, Alibaba, Baidu and Tencent account for over 70 percent of the digital advertising market, according to eMarketer.

#ecommerce #China Wal-Mart will Sell yihaodian to JD.com

Wal-Mart Stores Inc. is changing strategies in China, to reach an agreement to forge an alliance with one of the biggest e-commerce players in the country rather than continue trying to enter the fast-growing market, but competition itself same.

Wal-Mart in China

Wal-Mart said Monday it will sell its website Yihaodian to JD.com Inc., the second largest online retailer in China, after the US Alibaba Group Holding Ltd. Wal-Mart will receive a 5% stake in JD.com , valued at approximately $ 1.5 billion at recent prices, and access to the network and delivering JD.com buyers.

JD.com American Depository shares rose 4.6% to $ 21.06 on the Nasdaq Stock Market amid the news, which was previously reported by The Wall Street Journal. Shares of Wal-Mart rose slightly to $ 71.10 on the New York Stock Exchange.

Chinese retail landscape has become fierce as the economy slows and consumer buying behavior moves online and for purchases of mobile phones much faster than in the United States and Alibaba JD.com are fighting for customers , promising delivery in less than an hour in some cities and pushing in rural villages. Wal-Mart has struggled to expand in the country, although it receives about a third of its US $ 482.1 million in annual sales outside the US The chain opened its first store in China in 1996, but only has about 430 there today, or one tenth more than in the US traffic Chinese foot Wal-Mart has fallen for nine consecutive quarters, although spending per trip is increasing.

Yihaodian 

The retailer first invested in Yihaodian in 2012 and took full control of the company last year. The website has built a niche in grocery sales, but represents only 1.5% of the market of electronic commerce retail China, according to consultancy iResearch. JD.com and Alibaba together command about 80% of the market.

"We have seen that high quality US retailers are going to China and not be so successful," said Charlie O'Shea, retail analyst at Moody lead. Union with JD.com "gives Wal-Mart a recess in China, it will be difficult to do it on your own," he said. The sale allows Wal-Mart to increase rapidly to online sales nationwide in China, said Dan Toporek, a spokesman. Yihaodian is strong in southern and eastern China, he said, but JD.com "greatly expands our reach to a much broader set of customers in China and also provides a physical network for delivery."
As part of the agreement, Wal-Mart is giving up its right to initiate a new Chinese website, but can still run your applications and local websites Club of Wal-Mart and SAM'S, according to financial documents. The company expects the transaction will increase the benefit by a range of 16 cents to 19 cents per share in the current quarter.
Wal-Mart said in July last year that it had taken full control of Yihaodian of its minority partner, paying $ 760 million for the 49% stake it did not own. Wal-Mart executives have said they want to move faster to grab a market of online shopping and growing Chinese mobile larger piece, slowing the growth of its store expansion in the country.

JD in China

JD.com, such as Wal-Mart, has focused on direct sales to consumers. It has sought to expand its offerings as it competes with the largest Alibaba, which operates the consumer website Taobao consumer and merchant-consumer market-Tmall. Unlike Alibaba, JD.com built largely out of their own logistics network, including dozens of stores and tens of thousands of workers delivery.

JD.com has been eroding the market share of Alibaba, and revenue growth has exceeded Alibaba over the past seven quarters. Still, its market share in selling products online to consumers is about 23%, compared with 58% of TMALL, according to consultancy iResearch. Competition has intensified in the niche grocery Yihaodian as local retailers in China have gone online and many new companies have entered the field of selling things as diverse as imported avocados and dishwashing detergent. JD.com The agreement will help expand its selection of products imported using the supply chain Wal-Mart, Toporek, spokesman for Wal-Mart said.

JD.com has strengthened its food supply, for example, through its investment in FruitDay, a retail Chinese products online, and is expanding imports, including signing agreements with Australian companies milk and meat producers and US vegetables.

Morgan Stanley advised Wal-Mart in the last agreement, while JD.com did not have a financial advisor.

source

• http://www.ft.com/cms/s/0/5365514a-3705-11e6-9a05-82a9b15a8ee7.html#axzz4CUBLcVjp
• https://techcrunch.com/2016/06/20/walmart-sells-yihaodian-its-chinese-e-commerce-marketplace-to-alibaba-rival-jd-com/
• http://qz.com/712093/walmart-has-given-up-on-becoming-an-ecommerce-giant-in-china/
• https://independent.academia.edu/PrudencioPen
• http://nyclady-beinthenycknow-nyclady.blogspot.com/2016/06/gentlemen-marketing-agency-is-premiere.html

Alibaba bets on Wine Business

The new tie-up with Alibaba UN major American wine maker coat is symbolic and represents boom UN IN e-commerce market for Imported Products WHILE What's new purchase plan D shares of NetEase Is unlikely to Provide Support For many sagging store. Premier CAS Alibaba e-commerce a chef launched a new online wine shop with the American giant Robert Mondavi, IN part of a movement, let more Chinese consumers buying imported goods online. The Movement giant online game players NetEase Seems a little more classic, with son announces the UN plan Vasant Redeem UP Ë $ 500 million of his shares. source http://www.youngchinabiz.com/en/internet-alibaba-seeks-share-boost-in-wine-netease-in-cash/

Alibaba and NetEase 

Alibaba and NetEase are Certainly not only to watch the machine Their actions amid sell-off UN and large Chinese Listed Shares To US Over The Last 2 months. Alibaba Shares Have lost near The Half Their Value SINCE Their historical More Top Reached last November, and now trade Pour about 5 percent below their price of adoption there is not. NetEase shares not Have lost a quarter of their value SINCE the beginning of August, in a dip coinciding WITH Own Scholars tumbling markets of China.

Internet giant Alibaba Group Holding is betting that a country known for sipping black tea will develop a taste for Napa Valley red.

The e-commerce company will offer Robert Mondavi Cabernet Sauvignon, Pinot Noir and other varieties to its 367 million Chinese customers through its online store Tmall, announced a partnership Tuesday with owner Mondavi Constellation Brands.

Alibaba Chairman Jack Ma Yun fights slowing sales growth and a Chinese economy in difficulty in importing popular brands such as Converse trainers and Levi jeans.

Tmall Vineyard Direct

The agreement with Constellation Brands marks the beginning of "Tmall Vineyard Direct", scheduled to present cellars worldwide. Alibaba executives last week visited the Mondavi winery in Napa Valley, California, north of San Francisco and are looking for additional partners.
Alibaba and NetEase
The agreement gives one of the major brands of America's first wine investment plan in one of the most dynamic markets in the wine world, where American wines were overshadowed by exports from France, Australia and Chile. Demand among Chinese consumers is faster than domestic production, creating an unprecedented opportunity for international labels, according to a study by April Wine Economics Research Centre at the University of Adelaide in Australia . Wine consumption in China reached 15.8 million hectoliters last year, an increase of 45 percent compared to 2000. The country has also more than doubled its planting of vines, as International Organisation of Vine and some wine. The labels of the wines of France were No. 1 imported by China last year, accounting for 34 percent in volume, while the sixth US has less than 5 percent, according to Chinese customs data. The value of exports of US wines to China fell 7.7 percent last year to $ 71 million.

tmall 

The Mondavi deal on Tmall, online the largest store in China, will send the wine labels, such as Twin Oaks and Woodbridge - at a price of US $ 15 to US $ 20 a bottle - to China that its consumers look middle-shelf options due to the economic slowdown. Historically, the US has not had "a lot of wine exports," said Tyler Colman, author of the popular blog Dr. Vino wine. "It was mostly for the prestige of our wines are saying to this restaurant in London or Copenhagen or Tokyo." The Alibaba agreement opens a new frontier for Constellation Brands, based in New York, which generated 89 percent of its US $ 6 billion in sales of beer, wine and spirits in the United States in the year to February. source Zhongguowine

Chinese tourists everywhere ! 

Chinese tourists have become more important in the Napa Valley and now account for about one third of the 200,000 visitors to the Mondavi winery each year, said Philip Kingston, head of international sales Constellation. In 2013, the winery began offering tours in Mandarin and Cantonese, hoping tourists get a taste for wines from the Napa Valley.

Alibaba other investment 

Robert Mondavi has become an iconic brand since its founder created the vineyards of Napa Valley nearly 60 years ago. On Tmall, it will compete with wines from France, Australia and Chili.

Alibaba & Baidu under stock's market pressure

The shares of Alibaba could be set for a modest rebound in the rest of the year after a round of heavy institutional selling, while Baidu's shares could see more downward pressure on concerns about its at stagnation benefits.

Alibaba in China

 Alibaba shares set for rebound Big news at the end of last week saw billionaire investor George Soros said he recently sold most of its shares in the two main US-listed China Internet companies, Alibaba  and Baidu  as he decided to lock in profits on concerns stocks were overvalued. Its real assets in the two stocks were not large, but its huge influence almost certainly prompted other large fund managers to follow suit. This may explain the large downward pressure on both stocks estimated in 2015

of course small investors like myself and anyone reading this post are usually the last to find out about this kind of trading by influential buyers, meaning it’s already already too late to trade on this news. But the more interesting prospect is whether or not shares of one or either companies have reached a bottom and could be set for a rebound.
I’ve been bearish on both Baidu and Alibaba for quite a while now, mostly because their shares are usually quite expensive in terms of valuations compared to their profitability. But following a recent sell-off that has seen its shares rapidly approach their IPO level, Alibaba stock suddenly doesn’t seem that rich anymore. The same isn’t true for Baidu or Tencent (HKEx: 700), China’s other big Internet company, whose shares still look pricey to me despite their own recent sell-offs.

source : http://www.youngchinabiz.com/en/internet-time-to-enter-alibaba-baidu-after-soros-departure/ 

China counts 211 Taobao villages !

A report last year from Alibaba said there are now 211 villages Taobao, against only 20 the previous year.

They are  about 70,000 merchants on Taobao 

and Alibaba is actively investing in the growth of these figures. Alibaba, which estimates that the rural market will be worth 460 billion yuan (74 billion dollars) in 2016, is one of many companies trying to cash in. JD.com, another major e-commerce player in China, sent a team on a six -month tour of the country, showing how people buy products on its site. Rural population of China is so large that increasing the number of e-commerce on a global scale as it comes online. According to a new report by the research firm eMarketer, the country already has more mainstream buyers of digital world: 407 600 000 inhabitants, followed by the USA with 171.8 million. In 2019, it is expected to add another 139 million, primarily less urbanized areas as internet access expands.
"In rural areas, where the income starts to catch up, it is they who are going online to buy everything, because they have no access," Haixia Wang, forecasting vice president for the firm Research eMarketer says Quartz. "There are no shopping malls, and if you want access to brands online could be the first choice."

All three are known as "Taobao villages," rural communities where at least 10% of the population makes a living by selling products online, mainly on Taobao.com, Alibaba market consumer to consumer opportunity. They part of a radical change happens in the Asia-Pacific region, driven by China in particular, where millions of new buyers and sellers in rural communities not linked in advance are brought online, which helps fuel a surge in e-commerce.
Wal-Mart, the largest retailer in the world, said the acquisition of the participation would help accelerate its e-commerce business in China and to stimulate coordination between physical stores and online. He did not disclose the price paid for the game, which was purchased from former executives Ping An and financial services group.
Asia head of Wal-Mart Scott Price told Reuters earlier this year that the online retail was important to help exploit the younger generations of China and that the firm would increasingly turn to weave his presence online and offline in the market.

Walmart enter into Chinese ecommerce Market 

Wal-Mart, Carrefour SA of France and Tesco PLC of Britain have all seen sales growth slip in the last five years in China, losing market share to local rivals, according to the firm consumption analysis Kantar Worldpanel.
The US retailer also announced Thursday that company insider Wang Lu will take the reins of Yihaodian. CEO and president of the company e-commerce had ceased earlier this month "to pursue their next adventure."

Although they do not have the same level of wealth as their urban counterparts, buyers in the less developed areas of China spend almost as much on online purchases, and also spend a larger share of their disposable income, according to a 2013 report by the McKinsey research firm. Their main categories for online purchases include apparel, tea, cosmetics, and food, according to Wang, and online shopping is particularly popular when local products have no quality standards or highest security, as is often the case for makeup and baby products.




E-commerce in rural China still faces some major challenges, namely the infrastructure. In less developed areas, roads and bad conditions, it can be difficult for retailers to distribute and deliver packets, for example. And while rural Chinese are willing to spend online, they are still relatively poor, which limits their purchasing power and the resources they can invest to create businesses.

Although e-commerce itself can be part of the solution. Alibaba believes e-commerce has created 280,000 job opportunities in rural China in 2014, and last July, the government took 55 poor counties for 20 million yuan each. The money was to help them develop their e-commerce industries in order to reduce poverty.
source 


Check new facebook group 

Taiwan-based Foxconn has launched a trial site to sell electronics products in China

The largest manufacturer of electronic products under contract in the world, Foxconn, made a move into e-commerce in China.
Taiwan-based Foxconn, officially known as Hon Hai Precision Industry Co., has launched an official website for flnet.com an online marketplace to sell electronics, people familiar with the matter say, to go head-to -Head with the likes of Chinese e-commerce giant Alibaba Group Holding Ltd. and JD.com.

On flnet.com, Foxconn sells accessories he made, as well as consumer electronics from a variety of brands, from Apple Inc. iPhones to laptops Lenovo Group Ltd. Galaxy Tab Samsung Electronics Co. tablets.

The ambitious move comes as Foxconn, which assembles the majority of Apple iPhones and iPads, has struggled to find new sources of growth than income from contract manufacturing business slows down. Increased competition for Apple's orders and rising wages in China have continued to weigh on earnings growth Foxconn in recent years. Foxconn looks to electronic commerce after failing to make significant inroads into the retail with its own brick-and-mortar stores market in China, selling everything from televisions to handsets.

Foxconn invested in some local retailers and formed joint ventures with foreign electronic store operators, including the United States RadioShack Corp. and German retailer Metro AG to open electronics stores in China. But these attempts have failed to generate more revenue due to intense competition and that the leaders of Foxconn said the cultural differences between the company and its partners, the people said.

"We ran the retail trade as a manufacturing operation," said a Foxconn official, who declined to be named.

After closing all of its electronics stores in China in 2013, Foxconn has continued to recruit talent from e-commerce, including some former officials site online shopping Lenovo disaient- they.
The e-commerce operation based in Shanghai Foxconn is led by Iris Yu, a former executive at an online retailer based in California of computer, Newegg.com, the people said.

Partnership with JD.com

People said the ambition of Foxconn Terry Gou, chairman of the new online market the company to beat sales in the second e-commerce platform in China, JD.com in three years.

Foxconn would face many challenges, including the construction of its new platform e-commerce service and a reputation for authenticity, as well as the promotion of relations with suppliers to source the hottest items and to establish a efficient logistics network to provide fast delivery services, analysts say.

The company will also have to overcome disadvantages by the absence of a payment system. Alibaba uses its Alipay payment system to handle most of its operations. JD.com, which is supported by the Internet giant Tencent Holdings Ltd, uses Tencent payment system. New e-commerce platform Foxconn also highlights a change in strategy. To develop its own market, the company closed its online store less than two years on Alibaba Tmall, a commercial website designed for large merchants, including Apple and flnet.com market Foxconn Nike Inc. sells a range of products wider than it used to Tmall.

Alibaba and Foxconn

Alibaba has been an important partner for the Foxconn adventure in electronic commerce. Foxconn links with Alibaba was in 2007 when the manufacturer has invested in buying Alibaba.com 271.6 million Hong Kong dollars (US $ 35 million) initial public offering of shares to the Chinese company on the Hong Kong Stock Exchange. Fascinated by the success of Alibaba in China, Mr. Gou consulted Alibaba founder Jack Ma flight on e-commerce activity of the company, the people said.

In Taiwan Tuesday, Ma said Alibaba cooperated with Foxconn in many areas. "I think more will come," he said. "Foxconn is superb in the manufacturing sector, which will be a key factor in the future development of innovative sectors."

More information...

He did not provide further details. To drive traffic to his site, Foxconn plans to introduce a gadget review section, the people said, using its quality inspection and audit process, it leads to installation. For example, a laboratory Foxconn generally checks the battery life of a device and the processing speed of a smartphone before products are shipped.

e-commerce platform

"Foxconn has provided a platform for e-commerce to our staff as part of our benefits program for employees for many years. We have plans to expand e-commerce services to external customers," said the company said in a statement to the Wall Street Journal, the decline to elaborate on the details.

More reading :
http://ecommerce-china.blogspot.com/
http://ecommerce-china.blogspot.com/2015/03/do-you-need-good-video-company-for-your.html
http://ecommerce-china.blogspot.com/2015/02/top-digital-strategy-good-salesman.html

The golden age of Chinese e-commerce

The golden age of Chinese e-commerce 

This article will be treated the different aspects of Chinese e-commerce and the various reasons why we can say that it is certainly going through its golden age. Then we will see the top 5 best selling products online.

The golden age of e-commerce in China has arrived!

China this year the economic growth estimated at about 7.5%, supported by strong domestic demand, thanks to its large population, now estimated at 1.3 billion people. China's GDP growth rate remains the highest in the world for the past ten years. The online trade is undoubtedly part of these growth markets that are driving China's economy up. If e-commerce was going through its golden age in China? On November 11, a symbol of the power of the Chinese e-commerce
China has somehow its "e-commerce Day": it takes place every November 11th! Date, originally intended to celebrate "Singles Day", has quickly become a commercial celebration, during which millions of marks break their prices and grant promotions to encourage consumption. The biggest online shopping sites such as Tmall (giant Alibaba), JD Suningvoient or their turnover exploded that day, and for good reason: Chinese consumers, eager for bargains, take the opportunity to rush to reduced rates for products and have only 24 hours to do so. Brands have everything to gain by being referenced on these major platforms of Chinese e-commerce. Market its products on Tmall International and JD Global is an opportunity to seize for brands worldwide, and the gain will be even more important during the holidays such as Chinese trade on 11 November. E-commerce figures in China
Due to its impressive population, China recorded more than 632 million Internet users, including more than 145 million online consumers, with an annual increase of 30 million. Today, 90% of Chinese buyers start their search on the Internet. The country has already recorded the largest population of online shoppers worldwide, or 242 million e-shoppers. The penetration rate of Chinese e-commerce, estimated at just over 6%, is higher than that of the United States, which is 5%. China is well on its way to becoming the first market of the global e-commerce by 2015, overtaking the United States. Some figures from the study by iResearch in 2014:

About 30% of online shoppers have made more than 40 online transactions during 2013. 60% of online shoppers spent more than 3,000 yuan in 2013.

#ecommerce Jindongs’s impressive financial results on the Chinese market. http://t.co/pt2HVcVJe3
— Ecommerce-china (@ecommerce4china) 4 Décembre 2014

E-customers with between 3 and 30 times purchases in 2013 accounted for over 50% of the total. Over 30% of them have shopped online more than 40 times.
Top 5 online products consumed What are the products that the Chinese are buying online?

1. The loan-to-wear

The Chinese are more likely to buy clothes on the Internet; the online fashion market is growing. Moonbasa has established itself as a market leader. This platform mixture of both e-commerce and distance selling with high-end products. She recorded 200 million visitors a day. The platforms of Alibaba and Taobao Tmall group are also widely used by Chinese consumers to buy items ready-to-wear and fashion.

2. Cosmetics ecommerce China

In China, the cosmetic is the most dynamic sector of the country's consumer goods. China has even become the first emerging market of cosmetics and the second largest market of the largest cosmetics Asia after Japan. Today, 25% of China's cosmetics market is on the Internet! Indeed, more and more Chinese buy cosmetic products online. You should know that the majority of online shoppers are women. They spend more money on the Internet and buy more frequently on e-commerce sites that hommes.Pourquoi they buy cosmetic products on the Internet? Mainly because they can find all brands, whether international or local. They use particularly large e-commerce platforms (Tmall, JD, kimiss) to find and order products.

source : Journaldunet

News about Alibaba Giant Ecommerce leader

Chinese e-commerce giant Alibaba is preparing to launch the largest IPO in history Thursday, which is expected to rise to $ 24 billion. However, the company is not familiar to those outside of China, where almost all of its business is registered. So what's Alibaba, and why is it worth so much money?
Alibaba was founded by Jack Ma, a former English teacher in 1999, Ma is now one of the richest men in China, with estimates of its value ranging from $ 12 to $ 21 billion .
The company founded Ma of China, and by some measures, the largest e-commerce company in the world. According to the Wall Street Journal, the company manages 80% of e-commerce in China, with transactions on its sites, totaling $ 248 billion last year.

Alibaba websites 

The company operates several online markets in China, including Tmall, an online retailer Amazon style; Taobao, an auction site similar to eBay online; and Juhuasuan and a Chinese version of Groupon.
In addition, the company has Alipay.com, the Chinese equivalent of PayPal; and has large stakes in Sina Weibo, the Chinese version of Twitter; Youku Tudou and the closest Chinese equivalent of YouTube. Alipay, however, is not part of the deal in Thursday's IPO. According to Forbes, in 2011 Alibaba chief Jack Ma took personal ownership of Alipay, Alibaba withdraw, reasoning that foreign investors can not be involved in a company providing third party payment services in China.

The structure is also important Alibaba. The company has an unusual partnership structure, consisting of a group of 27 managers dubbed the "partnership Alibaba," who have the power to appoint the majority of members of the Board of Directors. Alibaba said the arrangement will preserve its culture of innovation in a booming sector and reduce distractions of fluctuations in financial markets, according to a report by the Associated Press.

Jack Ma

This organizational structure allows "Jack Ma and his team realize the value of ... [their capital] in society, in the meantime they can keep control of the company, using the partnership structure," according to Professor Zhang Yan Anthea, the Jones Graduate School of Business at Rice University. Part of the reason why Alibaba is listed on the NYSE, rather than Hong Kong, is that the regulations of the latter refused such a structure, then they are acceptable for a list of United States.

Despite the phenomenal growth of Alibaba, the company has very little penetration in international markets. Moreover, despite attracting the interest of American institutional investors (Yahoo already owns 22 percent of the company) retail investors have so far not been affected in similar numbers. "Despite the hype about Alibaba, the average investor in the street does not know that Alibaba is or what they do," Lee S. Rawiszer, capital management Paradigm Financial Partners in Westport, Conn., Says the Wall Street Journal.

"Because [Alibaba] will be listed on the New York Stock Exchange, it must follow all the rules of the exchange. Needless to disclose more information on their financial statements and strategy. Such increased monitoring and more transparent financial reporting will allow Alibaba to build his credibility outside of China, and help it penetrate foreign markets, "said Professor Zhang Yan Anthea.

sources

view also http://ecommerce-china.blogspot.com/2014/09/video-how-to-sell-in-china.html

Wanda Group and Tencent want to destroy Alibaba in the Chinese ecommerce Market

Wanda Group and Tencent want to destroy Alibaba in the Chinese ecommerce Market

China Dalian Wanda Group and Tencent Holdings Ltd. (0700.HK) said Friday that they would establish a 5 billion yuan ($ 814 million) e-commerce joint venture with Baidu Inc (BIDU.O), as companies push the high growth of e-commerce sector. The joint venture, which will be registered in Hong Kong, will be 70 percent owned by the private company Wanda, while Chinese Internet giants Baidu and Tencent will hold 15 percent, respectively, Wanda and Tencent said in separate statements.
China is the largest market for e-commerce world, with its No. 1 player, Alibaba Group Holding Ltd  transactions more goods from Amazon.com Inc (AMZN.O) and eBay Inc (EBAY . O) combined.

Tencent+baidu 

By partnering with Tencent and Baidu, Wanda will become the biggest platform online-offline for electronic commerce in the world, said Dong Ce, the chief executive of the new company. -Online-To offline, or O2O, involves people using their smartphones to find and buy goods and services, often physically close to them.
"O2O is the largest e-commerce pie ... this is just the beginning," said Wang Jianlin, chairman of Wanda and the richest man in China with a net worth of $ 16 billion, according to Forbes.
The alliance will also compete with Alibaba for a slice of the growing pie. The rival Tencent and Baidu is also rapidly expanding its offerings of e-commerce and mobile O2O.
In the April-June quarter, Alibaba mobile revenue was roughly a third of its total turnover, compared to 27.4 percent in the first three months of the year.

The Agreement

The agreement is structured in three years, Tencent said. The initial investment by the three companies will amount to 1000 million yuan, the company said.
"Within five years, the total investment will be around 20 billion yuan," Wang said. "We will bring new investors to increase cash flow." according to this ecommerceagency
Wanda, who bought the American cinema operator AMC Entertainment Holdings Inc (AMC.N) in 2012, is a conglomerate of commercial property, luxury hotel and cinema.
The Beijing-based company said the joint venture, which still has not called Wanda, but Wanda is referred to as electronic commerce, will launch the e-commerce services in its 107 commercial real estate properties across China this year.
In 2015, the cluster services have been established in all its malls, hotels and resorts, Wanda said.

LET'S GET Social

Social media and video games giant Tencent and Baidu, the dominant search engine in China, help build the alliance finances internet and payment of products, services, big data and customer account and affiliate systems.
For Tencent, the agreement will give them the opportunity to expand their online payment service in the new e-commerce company and Wanda existing properties, the company said.
"The three partners will further deepen collaboration in initiatives such as traffic exchanges, media and advertising resources sharing, benefits of membership, internet payment and financing, big data, etc," Tencent said.

Advantages of this alliance

This includes WeChat TenPay and Payment, which is linked to popular mobile messaging application WeChat, known as Weixin in China. WeChat more popular application of China had 438 million monthly active users by the end of June and has quickly become a digital Swiss army knife, capable of everything from messaging to purchase meals and book taxis.
Tencent also be able to expand its online video library, drawing from Wanda licensed content, including movies and television.
Baidu declined to comment on

source reuter

News about Ecommerce in China

News about Ecommerce in China

jD and Dangdang come with CR very respectable 85 and 83, respectively, while Jumei has a so-so CR 73. Alibaba Group, by far the No. 1 e-commerce company in China, is expected by the end of this month to one of the largest IPOs in the United States forever, but just add to a list already significant e-commerce Chinese companies trading in the United States
In IBD Composite Rating (cr), the best China e-commerce companies are E-Commerce China Dangdang (NYSE: DANG), JD.com (NASDAQ: JD) Jumei International Holding (NYSE: Jmei) Vipshop Holdings (NYSE: VIPS) and 58.com (NYSE: WUBA).
Two of the companies, and Vipshop 58.com, sports the highest possible CR 99. CR ranks companies by key measures, including earnings growth and sales

Fashion and ecommerce in China

VipShop Guangzhou specializes in clothes at big discounts. Fashion firm e-commerce Web-only reported a 145% increase in revenue to $ 1.7 billion in 2013 and its first annual profit. The company says it is positioned to continue its growth by developing and optimizing its product offerings and improved merchandising, warehousing and technological capabilities.
58.com has made its IPO in October. It has a market and business model similar online in United States online classifieds site Craigslist-. Shenzhen-based aggregates and processes orders 500.com lottery Web and leads the market for sports online lottery in China with about 30 million registered users.
JD.com based in Beijing with over 40 million items for sale on its website, all the computers and mobile phones to household appliances, auto parts, clothing, luxury goods, food and nutrition, books, e-books, music, movies, plane tickets and hotel reservations. Hong Kong stock market, Tencent Holdings - top rival Alibaba - this year bought a 15% stake in JD.com. 

 Tencent and Ecommerce

Tencent also recently announced it would buy a 19.9% ​​stake in 58.com.
source

Dangdang

Dangdang offers books, other media products and general merchandise in areas such as fashion and apparel, baby, children and maternity, and home and lifestyle. Its program of market allows third-party merchants to sell their products alongside products from Dangdang itself.
Jumei offers brand cosmetics and clothing big discounts through its flash shopping malls and online sales.
One third of Chinese consumers shopped online more than 40 times last year, according to a report by the China Internet tracking company iResearch.
Last month, the American Web portal Yahoo (NASDAQ: YHOO), which holds a 22.6% stake in Alibaba, announced an agreement to sell a number of shares in the IPO Alibaba, give more benefits shares of the company China increases. It stil sell 140 million shares in the IPO, and Yahoo said it will return at least half of the proceeds to shareholders.
Participation Yahoo in Alibaba is worth about $ 26 billion, according to IPO filing the e-commerce giant China in May.
Written by Yang

Alibaba IPO, the largest IPO in the world ?

The IPO of Alibaba will certainly be one of the largest ever conducted in the USA, including a Chinese firm. It must be said that the figures of the old portal became giant e-commerce is staggering: Alibaba generated $ 1.36 billion in net income in Q4 2013,

a figure that has more than doubled compared to 2012. Alibaba IPO could come this week that would allow the Chinese giant to raise over $ 15 billion. Some analysts like Carlos Kirjner at Alliance Bernstein going to evaluate Alibaba more than $ 245 billion, which would position in 9th place of the most important companies behind Wallmart with a market capitalization of $ 249 billion . Most analysts predict a value between 150 and 200 billion Nevertheless, this market introduction should satisfy the shareholders of Yahoo, which owns 24% of Alibaba. The group has established more than two decades as the undisputed leader of the Chinese e-commerce; it has put in place an efficient ecosystem to address through its different sites (Tmall, Alibaba, Taobao, etc..) to the specific needs of the Chinese market, where international competitors had failed, for example eBay. Alibaba is: A public e-commerce facilitating exchanges between companies in China and abroad Sales platforms and retail payment A search engine for online shopping Cloud Computing Services Since the creation of the site alibaba.com, the issues and objectives of the group have continued to grow, starting with a highly developed internationalization will. There are also today the same proportion of U.S. buyers on Alibaba.com Chinese (29%). Buoyed by its charismatic president, Jack MA, Alibaba Group has all the attributes to dethrone the current international players in e-commerce like the Amazon