China counts 211 Taobao villages !

A report last year from Alibaba said there are now 211 villages Taobao, against only 20 the previous year.

They are  about 70,000 merchants on Taobao 

and Alibaba is actively investing in the growth of these figures. Alibaba, which estimates that the rural market will be worth 460 billion yuan (74 billion dollars) in 2016, is one of many companies trying to cash in. JD.com, another major e-commerce player in China, sent a team on a six -month tour of the country, showing how people buy products on its site. Rural population of China is so large that increasing the number of e-commerce on a global scale as it comes online. According to a new report by the research firm eMarketer, the country already has more mainstream buyers of digital world: 407 600 000 inhabitants, followed by the USA with 171.8 million. In 2019, it is expected to add another 139 million, primarily less urbanized areas as internet access expands.
"In rural areas, where the income starts to catch up, it is they who are going online to buy everything, because they have no access," Haixia Wang, forecasting vice president for the firm Research eMarketer says Quartz. "There are no shopping malls, and if you want access to brands online could be the first choice."

All three are known as "Taobao villages," rural communities where at least 10% of the population makes a living by selling products online, mainly on Taobao.com, Alibaba market consumer to consumer opportunity. They part of a radical change happens in the Asia-Pacific region, driven by China in particular, where millions of new buyers and sellers in rural communities not linked in advance are brought online, which helps fuel a surge in e-commerce.
Wal-Mart, the largest retailer in the world, said the acquisition of the participation would help accelerate its e-commerce business in China and to stimulate coordination between physical stores and online. He did not disclose the price paid for the game, which was purchased from former executives Ping An and financial services group.
Asia head of Wal-Mart Scott Price told Reuters earlier this year that the online retail was important to help exploit the younger generations of China and that the firm would increasingly turn to weave his presence online and offline in the market.

Walmart enter into Chinese ecommerce Market 

Wal-Mart, Carrefour SA of France and Tesco PLC of Britain have all seen sales growth slip in the last five years in China, losing market share to local rivals, according to the firm consumption analysis Kantar Worldpanel.
The US retailer also announced Thursday that company insider Wang Lu will take the reins of Yihaodian. CEO and president of the company e-commerce had ceased earlier this month "to pursue their next adventure."

Although they do not have the same level of wealth as their urban counterparts, buyers in the less developed areas of China spend almost as much on online purchases, and also spend a larger share of their disposable income, according to a 2013 report by the McKinsey research firm. Their main categories for online purchases include apparel, tea, cosmetics, and food, according to Wang, and online shopping is particularly popular when local products have no quality standards or highest security, as is often the case for makeup and baby products.




E-commerce in rural China still faces some major challenges, namely the infrastructure. In less developed areas, roads and bad conditions, it can be difficult for retailers to distribute and deliver packets, for example. And while rural Chinese are willing to spend online, they are still relatively poor, which limits their purchasing power and the resources they can invest to create businesses.

Although e-commerce itself can be part of the solution. Alibaba believes e-commerce has created 280,000 job opportunities in rural China in 2014, and last July, the government took 55 poor counties for 20 million yuan each. The money was to help them develop their e-commerce industries in order to reduce poverty.
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Luxury Statut Quo in China

Lately, sale of luxury goods in China was still not encouraging. It seems that the slowdown trend of 2014 continued in the 2015. However, China remains the biggest market of luxury industry in the world. This week, Hermes reported that the sales increase was influenced by an increase in sales in Japan by 33%.

One interesting fact is most sales increase in Japanese is supported by China tourists and last month, Chinese tourists spending jumped by more than 80%.(source) Increase of Luxury Consumption An increase of luxury goods purchase in Japan and Europe has not been followed by the same situation in China mainland and Hong Kong.

 Some luxury products such as Swiss watches that were previously very dominating the market, is now declining sharply by more than 20%, specifically 21.2% (source). This situation contrasts with an increase in sales of Swiss watches worldwide. This situation also applies to the sale of goods made of leather that is very surged in Europe, but declined in China

source : http://www.socializeinc.com/luxury-from-chinese-tourists-are-booming-outside-of-china 

Job Offer Consultant Account Manager e-commerce Shanghai

A digital Marketing Agency (Gentlemen) is a web marketing agency specializing in the Chinese Digital. We seek a candidate with experience in e-commerce and SEO.

Consultant Account Manager e-commerce agency Shanghai

You will therefore be in charge of responding to customer needs, by providing e-commerce and SEO recommandationautour for our customers.
You Secure management projects on e-commerce and SEO and will be responsible for customer communication
You will be responsible for making  quotations, the specifications and pitches

Profil of the candidate

So we search for:
- A person with 1-2 years of experience in e-commerce / SEO
- Having experience in China
- Having a sense customer
- Having a Business orientation
- Able to manage a multicultural team
- A high analytical capacity
- Good level English, Chinese is a plus
- Good general world culture of the Chinese e-commerce

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For the month of August

To apply send your CV @ irecruitchina@gmail.com cover letter in the body of email (en or English) Subject: Job Consultant / account Manager e-Commerce / SEO Shanghai
more information on this post 

#Uber partnership with Xiaomi in China

Uber partnership with Xiaomi

Xiaomi A special meeting between the 8 agencies of the Chinese government is a positive sign for Uber and his rivals, saying Beijing wants to forge a unified national policy to promote the development of rental car service operators.
source : http://www.youngchinabiz.com/en/internet-uber-eyes-beijing-accord-finds-partner-in-xiaomi/

Uber in China 

Beijing meeting sends a positive signal for Uber
The Uber brash and rivals see encouraging signs in China, with reports that Beijing has called a special meeting of 8 ministries to clearly define a national policy on these suppliers up-and-coming car rental services. At the same time, Uber has expanded its stable of partners in China by forming an alliance with Homegrown sensation Xiaomi smartphone to promote their products and services in Southeast Asia. Finally, Uber is also in a slightly disturbing way that highlights some of the risks it will face, such as the media, in southern Guangdong Province report that one of the company pilots was murdered by a client .

Uber and rivals like Didi and Kuaidi Yidao Yongche made big headlines about China's non-stop for most of this year, reflecting their sudden explosion on the scene hired auto services. The controversy comes mostly from their business model that uses car owners to independent customers of the shuttle from place to place. These services compete with traditional taxis, and thus have reaped huge protests from taxi drivers.
These private car services are also somewhat more difficult to control in terms of quality. This issue is reflected by the occasional reports of rape and other misdeeds by drivers who are usually private car owners who work with Uber and others as independent contractors. The last case of murder in Guangdong raises similar issues, but it is interesting to note that traditional taxi drivers also face a similar risk of theft and other crimes by their customers.

Top News #MICRON SPURNS CHINA BID IN BARGAINING TACTIC #China http://t.co/z8pP7geu47 pic.twitter.com/djkLFEv17P

— Nico en Chine (@AimelaChine) 24 Juillet 2015

Beijing and Uber

All that said, let's start with the most important of the great history of the image, which Beijing says has convened an unusual meeting of 8 different government agencies with regulatory authority over private car service providers. (Article in Chinese) The meeting seems destined to hammer a unified approach to the regulation of these companies, which have become very popular because of their lower price and often superior service on regular taxis.
The media swarmed to China Uber history in general due to foreign roots of the company and its 1 billion plan aggressive spending for the market this year. This expansion has seen Uber encounter many obstacles to local governments, including raids on its offices in two major cities earlier this year. But the reality is that national competitors face a similar review of the government because of their aggressive practices and also the protests of local taxi drivers. Positive signal in China

e business in China 

In this context, this meeting of so many national government agencies seem encouraging because it suggests that Beijing intends to leave the industry to develop and has no intention of closing services like Uber. But he also wants to ask a unified policy to promote the orderly development and guarantee against fraud and other potential problems that could occur with such rapid development of a new sector.

safety of drivers of private cars

One of these potential problems is the safety of drivers of private cars, which was honored with a case that saw a pilot hired auto services eventually killed by a client in the southern city of Shenzhen. (Chinese article) The reports cite the family of the pilot saying he worked for Uber, and disappeared after picking up a client for a fee of 300 yuan.
This type of crime happens in taxis too, though most taxi drivers are employed full time probably receive special training to help them avoid becoming victims. This specific case may put pressure on Uber, Didi Kuaidi and others to improve the training of their pilots, adding to their costs.

Social media is important for your e-commerce strategy in China

The social media manager in China must ensure the link between the culture of the company and the digital ecosystem. Expert in the field, it must design and implement the strategy of image and corporate communication on the various social networks such as wechat, weibo, Linkedin, douban, nice, etc. It must protect and consolidate the company's online reputation and devise strategies to build social communities around influential brand.

The mission of the social media Manager in China

To achieve its mission, the social media manager must study what is happening on social networks, analyze trends, to disseminate the most appropriate campaigns to different targets. He scrutinizes competition and monitors technological to detect new tools that will enable it to increase and optimize its communities. For the mission, it uses analytical tools that help measure the performance of actions implemented.

Social Media strategies

Expert social networks and influence strategies, social media manager also has the marketing and communication skills. Technically mastery of statistical tools (Baidu Analytics, ...) and tools to measure online reputation is essential in China. Marketing training and communication with an emphasis in digital marketing strategy are relevant to address this function.

Wechat , weibo , There are so many social media platforms. Which should be good for your business? say Philip

Where should my company start ? 

If you sell cleaning of drains, your company should be on Wechat? If you were a musician in a rock band, you need a personal page on weibo ? Many companies ask this question - "What social media platforms we should be on" - and too often their response is, "Register for each of them."
But you are probably wasting your efforts being places that will not do your business any good.

This does not mean that every company must follow a specific classification guide - it does not exist. It is more about what you are trying to accomplish? Are you trying to engage in conversation with the hope that customers will follow? Or are you trying to be more specific as to reach out to people who mentioned the problems your product or service solves? Whatever the case, there is a social network for that with a relevant user base.

Taiwan-based Foxconn has launched a trial site to sell electronics products in China

The largest manufacturer of electronic products under contract in the world, Foxconn, made a move into e-commerce in China.
Taiwan-based Foxconn, officially known as Hon Hai Precision Industry Co., has launched an official website for flnet.com an online marketplace to sell electronics, people familiar with the matter say, to go head-to -Head with the likes of Chinese e-commerce giant Alibaba Group Holding Ltd. and JD.com.

On flnet.com, Foxconn sells accessories he made, as well as consumer electronics from a variety of brands, from Apple Inc. iPhones to laptops Lenovo Group Ltd. Galaxy Tab Samsung Electronics Co. tablets.

The ambitious move comes as Foxconn, which assembles the majority of Apple iPhones and iPads, has struggled to find new sources of growth than income from contract manufacturing business slows down. Increased competition for Apple's orders and rising wages in China have continued to weigh on earnings growth Foxconn in recent years. Foxconn looks to electronic commerce after failing to make significant inroads into the retail with its own brick-and-mortar stores market in China, selling everything from televisions to handsets.

Foxconn invested in some local retailers and formed joint ventures with foreign electronic store operators, including the United States RadioShack Corp. and German retailer Metro AG to open electronics stores in China. But these attempts have failed to generate more revenue due to intense competition and that the leaders of Foxconn said the cultural differences between the company and its partners, the people said.

"We ran the retail trade as a manufacturing operation," said a Foxconn official, who declined to be named.

After closing all of its electronics stores in China in 2013, Foxconn has continued to recruit talent from e-commerce, including some former officials site online shopping Lenovo disaient- they.
The e-commerce operation based in Shanghai Foxconn is led by Iris Yu, a former executive at an online retailer based in California of computer, Newegg.com, the people said.

Partnership with JD.com

People said the ambition of Foxconn Terry Gou, chairman of the new online market the company to beat sales in the second e-commerce platform in China, JD.com in three years.

Foxconn would face many challenges, including the construction of its new platform e-commerce service and a reputation for authenticity, as well as the promotion of relations with suppliers to source the hottest items and to establish a efficient logistics network to provide fast delivery services, analysts say.

The company will also have to overcome disadvantages by the absence of a payment system. Alibaba uses its Alipay payment system to handle most of its operations. JD.com, which is supported by the Internet giant Tencent Holdings Ltd, uses Tencent payment system. New e-commerce platform Foxconn also highlights a change in strategy. To develop its own market, the company closed its online store less than two years on Alibaba Tmall, a commercial website designed for large merchants, including Apple and flnet.com market Foxconn Nike Inc. sells a range of products wider than it used to Tmall.

Alibaba and Foxconn

Alibaba has been an important partner for the Foxconn adventure in electronic commerce. Foxconn links with Alibaba was in 2007 when the manufacturer has invested in buying Alibaba.com 271.6 million Hong Kong dollars (US $ 35 million) initial public offering of shares to the Chinese company on the Hong Kong Stock Exchange. Fascinated by the success of Alibaba in China, Mr. Gou consulted Alibaba founder Jack Ma flight on e-commerce activity of the company, the people said.

In Taiwan Tuesday, Ma said Alibaba cooperated with Foxconn in many areas. "I think more will come," he said. "Foxconn is superb in the manufacturing sector, which will be a key factor in the future development of innovative sectors."

More information...

He did not provide further details. To drive traffic to his site, Foxconn plans to introduce a gadget review section, the people said, using its quality inspection and audit process, it leads to installation. For example, a laboratory Foxconn generally checks the battery life of a device and the processing speed of a smartphone before products are shipped.

e-commerce platform

"Foxconn has provided a platform for e-commerce to our staff as part of our benefits program for employees for many years. We have plans to expand e-commerce services to external customers," said the company said in a statement to the Wall Street Journal, the decline to elaborate on the details.

More reading :
http://ecommerce-china.blogspot.com/
http://ecommerce-china.blogspot.com/2015/03/do-you-need-good-video-company-for-your.html
http://ecommerce-china.blogspot.com/2015/02/top-digital-strategy-good-salesman.html

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E-commerce: Ganji.com launches its IPO

E-commerce: Ganji.com launches its IPO

 Ganji.com prepares its IPO. Chinese marketplace started the IPO process, she announced on 10 March. This is the equivalent of Craigslist or Angie's List in China. She publish the ads online and on mobile devices for a range of products and services of its clients. Its direct competitor 58.com had undertaken the same approach as soon as September 2013 on the New York Stock Exchange
Headquartered in Beijing, the company has raised more than $ 400 million since 2009, including $ 200 million in August 2014. The Carlyle was among the investors on the last lap. Ganji.com derives most of its income from the job board: the equivalent of about $ 158 million in 2014. The company announced in December that it will invest $ 100 million in a platform Sales of used cars.
Ganji was founded in 2005 by Haoyong Yang (now CEO) and has most of its customers in China.

http://ecommerce-china.blogspot.com/